Episode 7: Are events and galas still effective?

FromThe Smart Communications Podcast

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Episode 7: Are events and galas still effective?

FromThe Smart Communications Podcast

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Length:

12 minutes

Released:

May 16, 2018

Format:

Podcast episode

Description

Special events and annual galas may no longer be a nonprofit’s best bet for fundraising. Why? The world is changing rapidly—and so are audiences’ expectations. Tune in to learn more.

Released:

May 16, 2018

Format:

Podcast episode

Titles in the series (100)

The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission.

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Episode 1: Welcome to the Smart Communications Podcast!: The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. by The Smart Communications Podcast
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Episode 2: When is it okay to use jargon?: Generally, we recommend avoiding jargon. But in this episode of the Smart Communications Podcast, Dan Gunderman, Big Duck’s Creative Director, sits down with Sarah Durham, Big Duck’s CEO, to discuss when nonprofits communicators should embrace industry-specific language. by The Smart Communications Podcast
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Episode 10: What words should you avoid?: Lila Tublin, one of Big Duck’s copywriters, uncovers words, phrases, jargon, and pronouns(!) nonprofit communicators should think carefully about before using, gleaned from our popular “Words to Avoid” annual blog, plus shares tips to ensure your writing is clear and easy to understand no matter what. Click play to tune in. by The Smart Communications Podcast
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Episode 5: How can nonprofits use photography well?: The Smart Communications Podcast helps busy nonprofit leaders build their communications skills and develop their organization’s voice. Every episode shares insights and practical tips to help you leverage strategic communications to advance your nonprofit’s mission. by The Smart Communications Podcast
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Episode 16: Should nonprofits rebrand when overhauling their websites?: Should nonprofits squeeze in a full rebrand when their website needs an update? Listen to learn more. by The Smart Communications Podcast
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Episode 38: Can chatbots improve donor experiences?: Alice Hendricks, CEO of Jackson River, explains how nonprofits can harness technology to personalize communications and donor experiences. by The Smart Communications Podcast
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Episode 9: Why is it so hard to raise awareness? by The Smart Communications Podcast
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Episode 4: How do we communicate without communications staff?: Having a dedicated communications team is out of reach for many nonprofits, but the need to communicate effectively to external audiences is still there. This episode of the Smart Communications Podcast features a conversation with Wayne Ho, President and CEO of CPC, a large social services organization located in NYC. Out of CPC’s 4,000 employees, none have “communications” in their job title. Listen in to find out how Wayne encourages all staff to be effective brand ambassadors. by The Smart Communications Podcast
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Episode 3: What's the board's role in branding?: Figuring out the right people to have in the rebranding process at the right time is a real struggle. In this episode of the Smart Communications Podcast, Big Duck’s VP, Farra Trompeter, and Big Duck’s CEO, Sarah Durham, share their experiences leading nonprofit rebrands and serving as nonprofit board members, plus provide expert recommendations for defining the board’s role in branding. by The Smart Communications Podcast
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Episode 26: What is “strategy?”: “Strategy” is an approach to effectively break down problems or respond to opportunities. Listen in to learn how you can put strategy into practice at your nonprofit. by The Smart Communications Podcast
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Episode 19: How can you get your new brand to stick?: As a nonprofit’s rebrand comes to a close, the task of getting the brand to take hold—and stay alive—begins. Tune in to learn what nonprofits need internally to ensure their new brand sticks. by The Smart Communications Podcast
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Episode 18: Should you fire that lousy board member?: A shared understanding of governance is the key to a strong nonprofit board. Simone Joyaux, author of “Firing Lousy Board Members” defines what that means, why it matters, what it takes to get there. by The Smart Communications Podcast
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Episode 13: Should we digitize our brand guide?: Brand guides contain everything you need to write and design on behalf of your nonprofit, and many organizations are beginning to digitize them. Listen to learn more about the pros of digital brand guides. by The Smart Communications Podcast
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Episode 7: Are events and galas still effective? by The Smart Communications Podcast
12 min listen
Episode 28: How can you facilitate better internal communications?: For nonprofit leaders, it’s vital to communicate effectively with staff, board, and other stakeholders in order to carry out their vision for the organization. Listen for tips on how to do just that. by The Smart Communications Podcast
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Episode 22: What are the ingredients of great storytelling?: A compelling story is a powerful tool nonprofits can use to engage, inspire, and move people to act. Jenny Dyson, Creative Director of Pencil, shares tips on how to start telling yours. by The Smart Communications Podcast
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Episode 70: Are events and galas still effective? Let’s revisit.: To gala or not to gala. In this podcast replay, Stephanie Thomas, founder of Stetwin Consulting, discusses the value of galas as a fundraising vehicle. by The Smart Communications Podcast
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Episode 32: What data really matters?: There’s more digital data now than ever before. George Weiner, Founder and Chief Whaler of Whole Whale, shares tips for nonprofits to get a handle on the most valuable metrics. by The Smart Communications Podcast
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Episode 52: How do you make sure your events and recordings sound good?: Sarah Durham and Marcus dePaula discuss audio logistics and how to make your organization sound professional. by The Smart Communications Podcast
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18 min listen

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Episode 160: Why does your website need a content strategy?: Get examples of ways nonprofits can engage these audiences on their website and learn about four key aspects of a content strategy. by The Smart Communications Podcast
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Episode 7: Are events and galas still effective?

Episode 7: Are events and galas still effective?

Description

Titles in the series (100)

More Episodes from The Smart Communications Podcast

Related podcast episodes