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114: PR and Big Media Attention for Authors with Heather DeSantis

114: PR and Big Media Attention for Authors with Heather DeSantis

FromCopy That Pops: Writing Tips and Psychology Hacks for Business


114: PR and Big Media Attention for Authors with Heather DeSantis

FromCopy That Pops: Writing Tips and Psychology Hacks for Business

ratings:
Length:
20 minutes
Released:
Feb 23, 2018
Format:
Podcast episode

Description

Have you been wondering how you can get on the big TV networks to promote your book or expertise? My conversation today is with a PR expert that is dropping some serious knowledge on how to get on those shows, promote your business and follow through with your sales! A few exciting highlights include: - We dive a little deeper into how to get more face time in bookstores, television and more! - Learn some tips to pitch your expertise to a big network! - Find out why a book is a great tool to grow your business - PR tips and tricks to get more views, promotion and business Take Action Now! Copywriting for Podcasters? Yep! Grab my Amazon Best Selling Book now Get some free PR tips from Heather!   Guest: Heather DeSantis is the founder of Publicity for Good. She is also currently serving her reign as Miss Ohio International 2018. She has been a force to be reckoned with in PR since 2012 and has secured over 9,000 interviews for herself and her clients on notable outlets including ABC, CBS, NBC, FOX, CNN, Adult Swim, BuzzFeed, and Business Insider. Great Quotes: “National media won’t have you on unless you’ve done local media.” – Heather DeSantis “National media does not come until you’ve done your due diligence.” – Heather DeSantis “They want to have local experts in their market on as guests.” – Heather DeSantis “A book is a perfect place to start if you dream of getting big press.” – Heather DeSantis “Take your messaging and make it deeper than just facebook messaging.” – Heather DeSantis “Make sure that you connect your pitch to relevancy; how it fits in the world.” – Heather DeSantis   Read More: Shownotes for 114: PR and Big Media Attention for Authors with Heather DeSantis
Released:
Feb 23, 2018
Format:
Podcast episode

Titles in the series (100)

Let's nerd out where writing, psychology, and business success overlap! On this show, we look at how to ethically apply psychological principles of persuasion. You'll learn compelling copy tips to improve your writing of all lengths for biz. And you'll be ready to become a #1 bestselling published author on Amazon (faster, easier, and cheaper than you thought possible) and make money with your books as you grow your exposure and business. Join host Laura Petersen (a.k.a. @LaptopLaura) a tall Math and Psych teacher turned entrepreneur, multi-bestselling author, and international speaker. ~ Click "subscribe" so you never miss an episode!