Effective copy is a key foundational piece to your business, and it's essential if you want to maintain a true and engaging connection with your audience. Jennifer specializes in achieving symmetry between her client’s brand message and their personality. I talk with Jennifer Faulkner, Founder of Word Symmetry, where they help brands to uncover their story and engage with clients through persuasive storytelling. A few exciting highlights include: Tips you can apply right away to improve your writing and connection with your brand How to transfer your personality to writing and deliver style into your copy Steps you can take to improve on your own if hiring a professional copywriter isn’t in your current budget The importance of selecting the right networking groups for organic growth and connection Quick tips on Facebook ads and improving click rates Shownotes for Build Trust, Authority, & Connection with Your Audience Featuring Jennifer Faulkner