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Covid-19 Conversations: Heaven Hill CMO Kate Shapira Latts Is Betting Bourbon Will Continue to Thrive, Even in a Recession

Covid-19 Conversations: Heaven Hill CMO Kate Shapira Latts Is Betting Bourbon Will Continue to Thrive, Even in a Recession

FromVinePair Podcast


Covid-19 Conversations: Heaven Hill CMO Kate Shapira Latts Is Betting Bourbon Will Continue to Thrive, Even in a Recession

FromVinePair Podcast

ratings:
Length:
19 minutes
Released:
May 12, 2020
Format:
Podcast episode

Description

Adam speaks with Kate Shapira Latts, CMO at Heaven Hill Brands, about how her company is responding to the Covid-19 challenge, what they expect consumers to do as the crisis continues, and how marketing in these times has added complications. Please send any suggestions or requests for future Conversations to podcast@vinepair.com. Thanks for listening, and be well. See acast.com/privacy for privacy and opt-out information.
Released:
May 12, 2020
Format:
Podcast episode

Titles in the series (100)

Join VinePair co-founder Adam Teeter, executive editor Joanna Sciarrino, and sommelier and wine educator Zach Geballe as they discuss the latest news, trends, and happenings, as well as interview newsmakers and key figures in the world of wine, beer, and spirits each week. Now officially New York Times recommended! See acast.com/privacy for privacy and opt-out information.