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Covid-19 Conversations: Sam Leotta, Brand Director, Americas, The Macallan on How a Premium Single Malt Scotch Brand Adapts to Changing Consumption Habits

Covid-19 Conversations: Sam Leotta, Brand Director, Americas, The Macallan on How a Premium Single Malt Scotch Brand Adapts to Changing Consumption Ha…

FromVinePair Podcast


Covid-19 Conversations: Sam Leotta, Brand Director, Americas, The Macallan on How a Premium Single Malt Scotch Brand Adapts to Changing Consumption Ha…

FromVinePair Podcast

ratings:
Length:
19 minutes
Released:
May 30, 2020
Format:
Podcast episode

Description

Adam speaks with Sam Leotta, Brand Director Americas for The Macallan, about how the Scotch producer is coping with the loss of on-premise and duty-free channels and using social media to stay connected with its customers. Please send requests or suggestions for future Conversations to podcast@vinepair.com. Thanks for listening, and be well. See acast.com/privacy for privacy and opt-out information.
Released:
May 30, 2020
Format:
Podcast episode

Titles in the series (100)

Join VinePair co-founder Adam Teeter, executive editor Joanna Sciarrino, and sommelier and wine educator Zach Geballe as they discuss the latest news, trends, and happenings, as well as interview newsmakers and key figures in the world of wine, beer, and spirits each week. Now officially New York Times recommended! See acast.com/privacy for privacy and opt-out information.