Joey Coleman, our guest on this episode of Elevate with Robert Glazer, specializes in helping companies retain their customers with a unique and rewarding experience. Joey is the founder and Chief Experience Composer of Design Symphony and recently published his first book, Never Lose a Customer Again. His bestselling book explains how creating a good customer experience can generate an army of raving fans who will stay with you for years to come and spread the word about your company to other prospective customers. Show Notes How Joey came up with the name “Chief Experience Composer” for his title Where Joey’s idea for his First 100 Days program came from The realization Joey had that led him on a multi-year journey to look at customer retention and help companies improve their first 100 days with a customer Why the first 100 days are so critical to the long-term success of a company What customers are “dying for” from company reps they work with Something that Joey was expected to do while working in the White House that surprised him and stayed with him as a valuable customer relationship strategy A recent mistake that Joey’s made that he’s learned a lot from