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CMO Spotlight: Casper & Celebrity Cruises

CMO Spotlight: Casper & Celebrity Cruises

FromWharton Business Daily


CMO Spotlight: Casper & Celebrity Cruises

FromWharton Business Daily

ratings:
Length:
52 minutes
Released:
Aug 1, 2018
Format:
Podcast episode

Description

Hosts Catharine Hays and Jenny Rooney talk with Jeff Brooks, CMO of Casper, and Peter Giorgi, CMO Celebrity Cruises, to find out more about the driving concepts of Personalization and Experiences within the marketing sphere on CMO Spotlight.Business Radio Monthly Special! CMO Spotlight is by CMOs, for CMOs - and everyone else who wants to know what today's Chief Marketing Officers are thinking and doing, including where they are investing their time, energy, and resources for the future. See acast.com/privacy for privacy and opt-out information.
Released:
Aug 1, 2018
Format:
Podcast episode

Titles in the series (100)

Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world. See acast.com/privacy for privacy and opt-out information.