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When and Why Consumers Love Bad Options

When and Why Consumers Love Bad Options

FromWharton Business Daily


When and Why Consumers Love Bad Options

FromWharton Business Daily

ratings:
Length:
10 minutes
Released:
Mar 15, 2024
Format:
Podcast episode

Description

New research from Wharton’s Patti Williams tackles one of the biggest contradictions in consumer behavior: why we love stuff that’s so bad, it’s good. Hosted on Acast. See acast.com/privacy for more information.
Released:
Mar 15, 2024
Format:
Podcast episode

Titles in the series (100)

Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world. See acast.com/privacy for privacy and opt-out information.