In this episode of the #NewPodcast series, we share a part of the episode - Finding the Nucleus of Your Brand with David Brier, Chief Gravity Defyer at DBD International. David had some incredible insight on how to identify and isolate the nucleus of your brand. They talk about: How to avoid making superficial decisions Identifying red flags in your branding and what the brands the world admires have in common. Each episode features an interview with an industry thought leader discussing topics such as brand consistency, customer experience, scaling design, brand templating, brand management, customer-centric content marketing, and in-house brand development. Check out the new show in your favorite podcast player: Apple Podcasts Spotify Stitcher Google