Primal is simple, but it’s not exactly easy. At every turn, detractors and temptations appear. We have health authorities telling us we’re killing ourselves. Worried friends and family sharing news articles decrying the consumption of fat and meat and promoting wholly plant-based diets. Food companies employ food chemists to engineer delicious processed junk that hijacks our brains’ reward systems, making food that’s addictive on a biochemical level. It’s going to take a mix of concrete, tangible tactics, and psychological tricks to stick with Primal. (This Mark's Daily Apple article was written by Mark Sisson, and is narrated by Tina Leaman)