Welcome to the Sustainability Series from Biocaf and Keys to the Shop!  To kick off this series we will be exploring sustainability where all the potential of a coffee and the foundation of our industry is concentrated. The farm.  How we define and understand sustainability here creates a ripple effect that impacts every action we take along the value chain.  As we explore sustainability on the coffee farm we will be discussing everything from organic production, farmer cooperatives, and climate change - to legacy, genetic/crop diversity, and organic production. All of this with the aim to create clarity on the issues and highlight the movements currently making positive change that we can be inspired by, work along side of, and support in their big for sustainability on the farm.  Our Guest for this Episode include: Marcos Croce: Owner of Fazenda Ambiental Fortaleza (FAF) Brazil Esperanza Dionisio: General Manager of the Pangoa Cooperative in Peru Erika Koss : SCA instructor and Sustainability Consultant at "A World in your Cup" Kim Elena Ionescu: The Chief sustainability Officer for the SCA Vern Long: CEO of World Coffee Research Stefanie Tye: Climate Resilience Researcher with The World Resources Institute Guest Links:  F.A.F. Brazil Pangoa Cooperative Erika Koss "A World in your Cup" SCA World Coffee Research The World Resources Institute   Show Links: www.biocaf.com Download the  Free PDF Program Guide Series Link: All Episodes in this Series Related Keys to the Shop Episodes: 294 : At Origin Roasting Revolution w/ Luis Fernando, founder of Amor Perfecto! 265 : Gaining Clarity on Transparency w/ Jonas Lorenz of The Pledge 288 : The Truth behind Cheap Coffee w/ Karl Weinhold 060 : Serving the Coffee Plant w/ Hanna Neuschwander, World Coffee Research COVID-19 Focus: Perspective form Burundi w/ Jeanine Niyonzima-Aroian, JNP Coffee 072: Taking an Origin Trip w/ Kim Elena-Ionescu : How to go to origin in a mutual beneficial way 020 Joe Marrocco : Transparency, Origin Knowledge,and Your Shop : How to approach and apply coffee origin information to enhance, not detract, from the cafe experience Remember! Visit www.biocaf.com for more resources on sustainability! Visit www.keystotheshop.com for hundreds of episodes focused on helping you and your coffee business thrive!  Follow @keystotheshop on Instagram!