Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

5 Years Ago Russell Sucked At Writing Books

5 Years Ago Russell Sucked At Writing Books

FromThe Marketing Secrets Show


5 Years Ago Russell Sucked At Writing Books

FromThe Marketing Secrets Show

ratings:
Length:
10 minutes
Released:
Oct 28, 2019
Format:
Podcast episode

Description

Two big “ah-ha’s” in this episode that will help you to continue to move forward. On this episode Russell talks about rewriting the Dotcom Secrets book before it is released in a box set with the other two books, and struggling to find the motivation to do it. He shares an exchange with Stephen Larsen over Voxer that helped him get back to writing. Here are some fun things in this episode. Find out why Russell’s editing of Dotcom Secrets turned into a full rewrite. See why Stephen thinks Gary V. will win if Russell doesn’t continue to write. And see that everyone in the business struggles at times, even after 15 years. So listen here and see that if you’re struggling to stay motivated with whatever you’re working on, you are not alone. ---Transcript--- What’s up everybody? This is Russell Brunson, welcome back to the Marketing Secrets podcast. I am so excited to have you here today. I want to let you guys in behind the scenes of some voxer chats so you see what’s actually happening in the real world. Because sometimes when you see the outside façade, and me smiling like, “Hey, I wrote this book.” But I want you guys to feel the pain with me. So I’m going to share with you guys some of those stories and more here as soon as we get back from the intro song. Alright, so here’s the back story. I decided to write my third book, Traffic Secrets, I got excited and I started writing it, and then it turned out to be pretty good, I think. We’ll find out. Hopefully you guys like it soon. And then I got a publisher for it, and the publisher I decided to go with is Hay House because number one they’re amazing, number two Reed who is the owner of Hay House is the man, and number three, they understand our world and let us do our kind of marketing with books. So I was like, yes, of course I’m going with them. So then I was like, “Well wait a minute. If you guys are going to publish this new book, I would love if you guys published the other two and we could do them all hard bound and make a box set, it will be amazing.” So I pitched Reed on that and he said yes. I was so excited, I went back and bought the rights back from the first two books from the old publisher, and then I was like, “Here are the books.” And then I was like, “Wait a minute, do I have some time really quick if I want to add something, if I wanted to update some of the chapters really quick?” And they’re like, “Sure, go for it Russell. That’d be awesome.” So I get the Traffic Secrets book done, it’s 97,000 words. Just to put that into perspective, the original Dotcom Secrets book was 58,000. So it’s almost twice as big as the first book. And I sent it to them and I was like, “Okay, I’m going to dive into these other books and I’m going to start editing. And I found out something strange that I did not think was going to happen. I started editing the Dotcom Secrets book and I found out that the Russell Brunson from 5 years ago sucked at writing. He didn’t eve…. Why did you guys like that book? It doesn’t make any sense to me. I’m reading it and I’m like, this is…So I’ve been rewriting it, it was supposed to be a two week project, and right now I’m literally up insanely early, going to bed insanely late, cancelling everything other than my kids wrestling, to get this book done. I’ve been spending a week on it, I just got done with chapter two. And I’ve added 11,000 words in the first two chapters, which is kind of ridiculous.  But it’s a lot better. It’s way better, I think, I hope. And then everything is kind of in this weird order that doesn’t make any sense to me now, so I’m rearranging the whole book and rewriting things, and it’s becoming it’s own book project in and of itself. It will probably being as big, if not bigger than the Traffic Secrets book, at the rate I’m going right now, which is crazy. So I’m telling you this for a couple of reasons. Number one, because I want you guys to understand the Russell from 5 years ago sucked at writing books, but guess what, I
Released:
Oct 28, 2019
Format:
Podcast episode

Titles in the series (100)

Welcome to the Marketing Secrets podcast! This show is for entrepreneurs and business owners who want to learn how to market in a way that lets us get our message, our products, and our services, out to the world… and yet still remain profitable.   Learn from Russell Brunson, the world-famous internet marketer and a co-founder of the largest funnel creation software ClickFunnels.  Inside each episode, Russell shares his biggest “a-ha moments” and marketing secrets with complete transparency. From tough lessons learned, to mindset, to pure marketing strategy, Russell pulls you into his world and shares his personal journey and secrets to growing a business from $0 to $100,000,000 in just 3 years, with NO outside capital!