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Don’t be a Vending Machine: Going Beyond Rewards to Build Loyalty

Don’t be a Vending Machine: Going Beyond Rewards to Build Loyalty

FromThe Unofficial Shopify Podcast: Entrepreneur Tales


Don’t be a Vending Machine: Going Beyond Rewards to Build Loyalty

FromThe Unofficial Shopify Podcast: Entrepreneur Tales

ratings:
Length:
43 minutes
Released:
Aug 14, 2018
Format:
Podcast episode

Description

Is your business just a vending machine? And is that vending machine on fire?
Consider this: Facebook ad costs have gone up substantially since last year. CPM’s have increased on average 35% since last quarter. If a significant portion of your qualified traffic is coming from paid traffic, your business is actively on fire.
Today's guest thinks so, but he's got some ideas on how to solve it. In today's episode, you'll learn how going beyond basic rewards programs can help you stop discounting and start building a community of loyal customers.
Steve Deckert is the founder of Smile.io. They power reward programs for 20,000 merchants across the globe. Use Smile.io to reward your customers for completing profitable actions.
You'll Learn

Why your store maybe a vending a machine (and what to do instead)
How to build a VIP program
How to reward customers for micro actions like writing reviews

Tune in for more details!
Resources

https://smile.io/ - Sign up for the Smile basic plan or above & mention the Unofficial Shopify Podcast, and get one free Smile app integration.

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Released:
Aug 14, 2018
Format:
Podcast episode

Titles in the series (100)

“How's an entrepreneur like me supposed to grow my Shopify store?” That's what The Unofficial Shopify Podcast aims to answer. Discover new opportunities to grow your store from the world’s most successful Shopify entrepreneurs. Hosted by Kurt Elster, a senior ecommerce consultant and Shopify Plus Partner, The Unofficial Shopify Podcast is not authorized, endorsed, or sponsored by Shopify– It's a no holds barred discussion of ecommerce growth strategy & tactics.