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    The Creative Curve with Allen Gannett

    The Creative Curve with Allen Gannett

    FromMarketing Mixtape with Scott Davis

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    The Creative Curve with Allen Gannett

    FromMarketing Mixtape with Scott Davis

    ratings:
    Length:
    31 minutes
    Released:
    Aug 23, 2018
    Format:
    Podcast episode

    Description

    Allen Gannett discusses creativity in a novel way that will be super helpful to marketers. We discuss consuming versus creating content, the iterative creative process, and what 10,000 hours really means in mastery. Allen's new book The Creative Curve is available at Amazon and everywhere books are sold.  
    Released:
    Aug 23, 2018
    Format:
    Podcast episode

    Titles in the series (26)

    Dr. Scott Davis, a professor of Marketing and founder of SilverPlane video automation, interviews successful marketers to help you start a business, lead a team, understand consumer behavior, deliver and communicate benefits to your customers, and market new products. Scott interviews people from all marketing professions ranging from social media managers to chief marketing officers and CEOs.