What does it take to create a successful business? Are there any tricks? Are people with great products dark sorcerers, or did they just get lucky? For nearly three years now, Joe Casabona has talked with people who have created successful products, finding out the secrets of getting a business off the ground on his podcast, "How I Built It." In this episode shares what he's learned from countless successful entrepreneurs, discusses an unlikely inspiration, and tells you what you can learn from Game of Thrones about listening to your clients.  We're sponsored this week by Gusto! Manage payroll, taxes and HR from one simple management tool so you can be the boss you always wish you had! Check out their three-month free trial. Today's links:  https://howibuilt.it https://casabona.org https://twitter.com/jcasabona https://gusto.com/cfh Theme song by topmen.bandcamp.com!   Want to support the show? Check out Gusto's free three-month trial! https://gusto.com/cfh Think you'd be a great fit for the show? Let me know at twitter.com/KCarCFH Leave us a review on Apple Podcasts or recommend us to a friend. It helps immensely.