We hear constantly that we should "be ourselves" and "be authentic." The only problem is when most people tell us that, they're telling us to be the person they think we are. But that's not what it means to be yourself. Rachel Presser of Sonic Toad Media couldn't be mistaken for anyone but herself. She makes games and she loves toads, and any encounter with her makes that absolutely clear. She does a great job of recognizing who she wants to work with, and she knows that watering herself down means working with people she doesn't want to work with. She shares her philosophy with Kyle in this week's episode. We're sponsored this week by Gusto! Manage payroll, taxes and HR from one simple management tool so you can be the boss you always wish you had! Check out their three-month free trial. Today's links:  https://sonictoad.com/ https://twitter.com/nyhcmaven84 https://gusto.com/cfh Theme song by topmen.bandcamp.com!   Want to support the show? Check out Gusto's free trial! https://gusto.com/cfh Think you'd be a great fit for the show? Let me know at twitter.com/KCarCFH Leave us a review on Apple Podcasts or recommend us to a friend. It helps immensely.