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Dental Marketing Hacks: 2 Books in 1: Includes Dental Copywriting Hacks & Blogging Hacks for Dentistry: Dental Marketing for Dentists, #4
Dental Marketing Hacks: 2 Books in 1: Includes Dental Copywriting Hacks & Blogging Hacks for Dentistry: Dental Marketing for Dentists, #4
Dental Marketing Hacks: 2 Books in 1: Includes Dental Copywriting Hacks & Blogging Hacks for Dentistry: Dental Marketing for Dentists, #4
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Dental Marketing Hacks: 2 Books in 1: Includes Dental Copywriting Hacks & Blogging Hacks for Dentistry: Dental Marketing for Dentists, #4

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About this ebook

Attract more patients and grow your dental practice with the ultimate dental marketing blueprint.

 

Do you want to: 

  • Attract more patients?
  • Boost your practice's revenue?
  • Ensure your dental practice stands out from the crowd?

There's a lot of competition in the dental industry for new patients. Every day new websites appear, offering to make it attractive for potential customers to switch to their practice. So, what's the secret to stand out from the crowd?

 

The answer is compelling, engaging website content that makes you stand out from every other dental practice out there. In Dental Content Marketing Hacks, you get two books for the price of one with Dental Copywriting Hacks and Blogging Hacks For Dentistry, which will help you with the following:  

  • Understanding your market
  • How to position practice in the marketplace
  • Step-by-step action plans
  • Developing a unique selling proposition
  • Creating your homepage, team page, and service pages
  • Keyword research
  • Proven copywriting and blogging strategies
  • Demonstrating your expertise
  • Creating attention-grabbing headlines
  • Optimizing your blog posts for Google
  • How to make your blog posts go viral
  • Plus, much more

The first book focuses on how to create compelling content for your website, while the second book shows you how to create unique engaging blog posts that will attract the patients you need to make your practice a success. So, are you ready to take your dental practice to the next level?

 

Get this complete dental marketing set now and start making a success of your dental business today! 

LanguageEnglish
PublisherAlex Wong
Release dateApr 26, 2023
ISBN9798223191049
Dental Marketing Hacks: 2 Books in 1: Includes Dental Copywriting Hacks & Blogging Hacks for Dentistry: Dental Marketing for Dentists, #4
Author

Alex Wong

"If you spend too much time thinking about a thing, you'll never get it done." - Bruce Lee Alex Wong is the head copywriter for an advertising media agency specializing in custom websites and online marketing. He's trained with some of the top copywriters and internet marketers around and has learned the best methods, tricks, and strategies to persuade customers. He loves bringing people's visions to life with the power of words. A few other interesting things you might find interesting: · He's the first person in his family to graduate from university (with a degree in psychology). · Before becoming a copywriter, he's worked as a waiter, customer service agent, telemarketer, animator, tutor, and English teacher. Surprisingly, all of these jobs have helped him to become a better copywriter. · If he could meet one anyone it would be Bruce Lee. You couldn't ask for a better role model. You can learn more about his services at http://alexwongcopywriting.com/

Read more from Alex Wong

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    Book preview

    Dental Marketing Hacks - Alex Wong

    Dental Marketing Hacks:

    2 Manuscripts

    Dental Copywriting Hacks:

    A Complete Blueprint to Marketing and Growing Your Online Dental Practice

    &

    Blogging Hacks For Dentistry:

    How to Engage Readers and Attract More Patients for Your Dental Practice

    ––––––––

    Publication Details

    Written by Alex Wong

    www.alexwongcopywriting.com

    © Copyright 2018 by Alex Wong - All rights reserved.

    The following eBook is reproduced below with the goal of providing information that is as accurate and reliable as possible. Regardless, purchasing this book can be seen as consent to the fact that both the publisher and the author of this book are in no way experts on the topics discussed within and that any recommendations or suggestions that are made herein are for entertainment purposes only. Professionals should be consulted as needed prior to undertaking any of the action endorsed herein.

    This declaration is deemed fair and valid by both the American Bar Association and the Committee of Publishers Association and is legally binding throughout the United States.

    Furthermore, the transmission, duplication or reproduction of any of the following work including specific information will be considered an illegal act irrespective of if it is done electronically or in print. This extends to creating a secondary or tertiary copy of the work or a recorded copy and is only allowed with express written consent from the Publisher. All additional rights reserved.

    The information in the following pages is broadly considered to be a truthful and accurate account of facts and as such any inattention, use or misuse of the information in question by the reader will render any resulting actions solely under their purview. There are no scenarios in which the publisher or the original author of this work can be in any fashion deemed liable for any hardship or damages that may befall them after undertaking information described herein.

    Additionally, the information in the following pages is intended only for informational purposes and should thus be thought of as universal. As befitting its nature, it is presented without assurance regarding its prolonged validity or interim quality. Trademarks that are mentioned are done without written consent and can in no way be considered an endorsement from the trademark holder.

    Contents

    Contents

    Book 1 - Dental Copywriting Hacks: A Complete Blueprint To Marketing And Growing Your Online Dental Practice

    Your Free Gift

    Introduction

    Chapter 1: Who Is Your Target Market?

    Learning about your target market

    Creating your prospect avatar

    Your action plan:

    Chapter 2: How To Position Yourself In The Marketplace

    Here are a few easy ways you can position your practice:

    Your action plan:

    Chapter 3: How To Developing Your Unique Selling Proposition

    Writing a great headline

    11 headline templates to hook your readers

    How to (achieve desired results)

    (Achieve a desired result) in (time frame)

    Proven: The Most Effective Way to (Achieve Desired Results)

    The Secret to (Achieve Desired Results)

    Get Rid of (Persistent Problem) Once and for All

    Do You Suffer from (Problem)?

    Introducing...

    New (method/product/service) to (achieve result/solve problem)

    We promise...

    Who Else Wants...

    Use a patient testimonial

    Writing an effective subheadline

    Creating irresistible bullet points

    Your action plan:

    Chapter 4: How To Create Irresistible Website Copy

    How To Create An Awesome Homepage

    Turning passive visitors into paying customers

    How to grab your visitor’s attention from the get go

    How To Write An Effective About Us page

    Work in your USP and positioning

    Include stories about yourself and practice

    Include a call to action

    What I like:

    What can be improved:

    How To Write High-Converting Service Pages

    Optimizing your page titles

    Keyword research

    Adding Testimonials

    How to Create Your Contact Page

    How To Write An Informative FAQs Page

    Organizing your FAQs list

    Address any objections

    Link to other pages on your site

    Your Action Plan:

    Chapter 5: Six Easy Ways To Supercharge Your Web Copy

    Hack #1: Be specific

    Hack #2: Demonstrate your expertise

    Hack #3: Make your copy easy to read

    Hack #4: Engage with descriptive words

    Hack #5: Watch out for typos, grammar mistakes, and awkward phrases

    Hack #6: Avoid duplicate content

    Final Thoughts

    Book 2 - Blogging Hacks For Dentistry: How To Engage Readers And Attract More Patients For Your Dental Practice

    Your Free Gift

    Introduction: How Blogging Can Grow Your Dental Business

    How to get the most from this book

    Chapter 1: The Importance Of Knowing Your Audience

    How to think like your readers

    Interview yourself:

    Creating your prospect avatar

    Your action plan:

    Chapter 2: How To Find Your Blog’s Purpose

    The art of effective positioning

    Your action plan:

    Chapter 3: How To Develop Your Unique Writing Style

    How develop your writing style:

    Here are some tips to help find your voice and writing style:

    Your action plan:

    Chapter 4: How To Generate Endless Ideas For Your Blog

    Refer back to your ideal reader’s profile

    Check out what’s popular

    Read more

    Take notes

    Check out Google autosuggestions

    Check out Quora

    See what other bloggers are doing

    Repackage existing content

    Share your personal stories and experiences

    Your action plan:

    Chapter 5: How To Outline Your Blog Posts

    1. Choose the topic and working title

    2. Determine the main points

    3. Group your ideas into sections

    4. Add more details to your outline

    5. Continue to edit, finesse, and add examples

    6. Write your post

    Your action plan:

    Chapter 6: The Secret To Writing Attention-Grabbing Headlines

    The five essential elements of a great headline:

    1. Grabs Attention

    2. Generates Curiosity

    3. Promises a Benefit

    4. Is Specific

    5. Creates Urgency

    Add sensory words

    How to become a master headline writer

    14 Headline template hacks

    1. How to (Achieve Desired Results)

    2 - How to (Achieve Desired Results) in ___ minutes.

    3. How to (Achieve Desired Results) Without/Even if (Objection)

    4. (Number) Ways/ Tips to (Achieve Desired Results)

    5. Proven: The Most Effective Way to (Achieve Desired Results)

    6. The Secret to (Achieve Desired Results)

    7. (Number) Little-Known Ways to (Achieve Desired Results)

    8. Warning: (Topic)

    9. (Number) Warning Signs That (Something is Bad/Bad will Happen)

    10. Do You Make These (Number) (Topic) Mistakes?

    11. The Shocking Truth about (Something)

    12. Get Rid of (Persistent Problem) Once and for All

    13. Do You Suffer from (Problem)?

    14. (Number) Hacks: How to (Achieve Desired Results)

    Your action plan:

    Chapter 7: How To Write An Engaging Introduction

    Ask questions

    How to create anticipation and get readers begging for more...

    3 steps to writing a great introduction

    1. Get your readers’ attention

    2. Share your blog post’s purpose

    3. Demonstrate how your post will help your readers

    Your action plan:

    Chapter 8: How To Create Compelling Useful Content

    Add subheadings

    Create intrigue

    Be consistent

    Deliver unique, engaging, valuable content

    Use Similes

    Using contractions

    Offer tons of value

    End strong

    Include a strong call-to-action (CTA)

    Your action plan:

    Chapter 9: How To Edit And Format Your Blog Posts

    Follow these tips when editing your blog post:

    Formatting and images

    Your action plan:

    Chapter 10: How To Optimize Your Blog Posts

    Keyword research

    Meta Description

    Page Title

    Anchor Text

    Linking to other pages

    Alts tags for images

    Keep your URLs clear

    You action plan:

    Final Thoughts

    Review Request

    About Alex Wong

    Professional Dental Copywriting Services

    Book 1 - Dental Copywriting Hacks: A Complete Blueprint To Marketing And Growing Your Online Dental Practice

    Your Free Gift

    As a big thank you for getting this book, you can download your FREE Worksheets here.

    Introduction

    As you probably know, having your own website is essential to growing your dental practice. In fact, in today’s internet age, it’s essential to have one for your business.

    When people are researching about something (such as a dentist in their area), they will likely search online to see what's available. Besides asking their family and friends for references, Google is by far the most popular way to gain information.

    Having a professional, optimized, and engaging website is crucial if you want to attract new patients to your practice. Therefore, it’s essential you optimize your dental website to maximize your discoverability.

    After all, you can’t persuade potential patients to contact you if they can’t find your practice.

    So, how do you go about optimizing your online dental practice? Well, besides having a great design, glowing testimonials, and providing a high-quality service, one of the best ways to optimize your website is with irresistible copy.

    Effective copy

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