Digital Customer Experience A Complete Guide - 2020 Edition
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About this ebook
Which area in your organization has primary responsibility for aspects of digital customer experience initiatives? How big of a challenge do barriers pose in your ability to deliver personalized digital customer experiences? How mature is your digital customer experience strategy? How frequently do you update digital customer experiences? How much responsibility does a brand need to take for its digital customer experience?
This instant Digital Customer Experience self-assessment will make you the established Digital Customer Experience domain visionary by revealing just what you need to know to be fluent and ready for any Digital Customer Experience challenge.
How do I reduce the effort in the Digital Customer Experience work to be done to get problems solved? How can I ensure that plans of action include every Digital Customer Experience task and that every Digital Customer Experience outcome is in place? How will I save time investigating strategic and tactical options and ensuring Digital Customer Experience costs are low? How can I deliver tailored Digital Customer Experience advice instantly with structured going-forward plans?
There’s no better guide through these mind-expanding questions than acclaimed best-selling author Gerard Blokdyk. Blokdyk ensures all Digital Customer Experience essentials are covered, from every angle: the Digital Customer Experience self-assessment shows succinctly and clearly that what needs to be clarified to organize the required activities and processes so that Digital Customer Experience outcomes are achieved.
Contains extensive criteria grounded in past and current successful projects and activities by experienced Digital Customer Experience practitioners. Their mastery, combined with the easy elegance of the self-assessment, provides its superior value to you in knowing how to ensure the outcome of any efforts in Digital Customer Experience are maximized with professional results.
Your purchase includes access details to the Digital Customer Experience self-assessment dashboard download which gives you your dynamically prioritized projects-ready tool and shows you exactly what to do next. Your exclusive instant access details can be found in your book. You will receive the following contents with New and Updated specific criteria:
- The latest quick edition of the book in PDF
- The latest complete edition of the book in PDF, which criteria correspond to the criteria in...
- The Self-Assessment Excel Dashboard
- Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation
- In-depth and specific Digital Customer Experience Checklists
- Project management checklists and templates to assist with implementation
INCLUDES LIFETIME SELF ASSESSMENT UPDATES
Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.
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Digital Customer Experience A Complete Guide - 2020 Edition - Gerardus Blokdyk
Digital Customer Experience
Complete Self-Assessment Guide
The guidance in this Self-Assessment is based on Digital Customer Experience best practices and standards in business process architecture, design and quality management. The guidance is also based on the professional judgment of the individual collaborators listed in the Acknowledgments.
Notice of rights
You are licensed to use the Self-Assessment contents in your presentations and materials for internal use and customers without asking us - we are here to help.
All rights reserved for the book itself: this book may not be reproduced or transmitted in any form by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher.
The information in this book is distributed on an As Is
basis without warranty. While every precaution has been taken in the preparation of he book, neither the author nor the publisher shall have any liability to any person or entity with respect to any loss or damage caused or alleged to be caused directly or indirectly by the instructions contained in this book or by the products described in it.
Trademarks
Many of the designations used by manufacturers and sellers to distinguish their products are claimed as trademarks. Where those designations appear in this book, and the publisher was aware of a trademark claim, the designations appear as requested by the owner of the trademark. All other product names and services identified throughout this book are used in editorial fashion only and for the benefit of such companies with no intention of infringement of the trademark. No such use, or the use of any trade name, is intended to convey endorsement or other affiliation with this book.
Copyright © by The Art of Service
http://theartofservice.com
service@theartofservice.com
About The Art of Service
The Art of Service, Business Process Architects since 2000, is dedicated to helping stakeholders achieve excellence.
Defining, designing, creating, and implementing a process to solve a stakeholders challenge or meet an objective is the most valuable role… In EVERY group, company, organization and department.
Unless you’re talking a one-time, single-use project, there should be a process. Whether that process is managed and implemented by humans, AI, or a combination of the two, it needs to be designed by someone with a complex enough perspective to ask the right questions.
Someone capable of asking the right questions and step back and say, ‘What are we really trying to accomplish here? And is there a different way to look at it?’
With The Art of Service’s Standard Requirements Self-Assessments, we empower people who can do just that — whether their title is marketer, entrepreneur, manager, salesperson, consultant, Business Process Manager, executive assistant, IT Manager, CIO etc... —they are the people who rule the future. They are people who watch the process as it happens, and ask the right questions to make the process work better.
Contact us when you need any support with this Self-Assessment and any help with templates, blue-prints and examples of standard documents you might need:
http://theartofservice.com
service@theartofservice.com
Included Resources - how to access
Included with your purchase of the book is the Digital Customer Experience Self-Assessment Spreadsheet Dashboard which contains all questions and Self-Assessment areas and auto-generates insights, graphs, and project RACI planning - all with examples to get you started right away.
How? Simply send an email to
access@theartofservice.com
with this books’ title in the subject to get the Digital Customer Experience Self Assessment Tool right away.
You will receive the following contents with New and Updated specific criteria:
•The latest quick edition of the book in PDF
•The latest complete edition of the book in PDF, which criteria correspond to the criteria in...
•The Self-Assessment Excel Dashboard, and...
•Example pre-filled Self-Assessment Excel Dashboard to get familiar with results generation
•In-depth specific Checklists covering the topic
•Project management checklists and templates to assist with implementation
INCLUDES LIFETIME SELF ASSESSMENT UPDATES
Every self assessment comes with Lifetime Updates and Lifetime Free Updated Books. Lifetime Updates is an industry-first feature which allows you to receive verified self assessment updates, ensuring you always have the most accurate information at your fingertips.
Get it now- you will be glad you did - do it now, before you forget.
Send an email to access@theartofservice.com with this books’ title in the subject to get the Digital Customer Experience Self Assessment Tool right away.
Purpose of this Self-Assessment
This Self-Assessment has been developed to improve understanding of the requirements and elements of Digital Customer Experience, based on best practices and standards in business process architecture, design and quality management.
It is designed to allow for a rapid Self-Assessment to determine how closely existing management practices and procedures correspond to the elements of the Self-Assessment.
The criteria of requirements and elements of Digital Customer Experience have been rephrased in the format of a Self-Assessment questionnaire, with a seven-criterion scoring system, as explained in this document.
In this format, even with limited background knowledge of Digital Customer Experience, a manager can quickly review existing operations to determine how they measure up to the standards. This in turn can serve as the starting point of a ‘gap analysis’ to identify management tools or system elements that might usefully be implemented in the organization to help improve overall performance.
How to use the Self-Assessment
On the following pages are a series of questions to identify to what extent your Digital Customer Experience initiative is complete in comparison to the requirements set in standards.
To facilitate answering the questions, there is a space in front of each question to enter a score on a scale of ‘1’ to ‘5’.
1 Strongly Disagree
2 Disagree
3 Neutral
4 Agree
5 Strongly Agree
Read the question and rate it with the following in front of mind:
‘In my belief,
the answer to this question is clearly defined’.
There are two ways in which you can choose to interpret this statement;
1.how aware are you that the answer to the question is clearly defined
2.for more in-depth analysis you can choose to gather evidence and confirm the answer to the question. This obviously will take more time, most Self-Assessment users opt for the first way to interpret the question and dig deeper later on based on the outcome of the overall Self-Assessment.
A score of ‘1’ would mean that the answer is not clear at all, where a ‘5’ would mean the answer is crystal clear and defined. Leave emtpy when the question is not applicable or you don’t want to answer it, you can skip it without affecting your score. Write your score in the space provided.
After you have responded to all the appropriate statements in each section, compute your average score for that section, using the formula provided, and round to the nearest tenth. Then transfer to the corresponding spoke in the Digital Customer Experience Scorecard on the second next page of the Self-Assessment.
Your completed Digital Customer Experience Scorecard will give you a clear presentation of which Digital Customer Experience areas need attention.
Digital Customer Experience
Scorecard Example
Example of how the finalized Scorecard can look like:
Digital Customer Experience
Scorecard
Your Scores:
BEGINNING OF THE
SELF-ASSESSMENT:
Table of Contents
About The Art of Service8
Included Resources - how to access8
Purpose of this Self-Assessment10
How to use the Self-Assessment11
Digital Customer Experience
Scorecard Example13
Digital Customer Experience
Scorecard14
BEGINNING OF THE
SELF-ASSESSMENT:15
CRITERION #1: RECOGNIZE16
CRITERION #2: DEFINE:28
CRITERION #3: MEASURE:45
CRITERION #4: ANALYZE:60
CRITERION #5: IMPROVE:75
CRITERION #6: CONTROL:92
CRITERION #7: SUSTAIN:105
Digital Customer Experience and Managing Projects, Criteria for Project Managers:131
1.0 Initiating Process Group: Digital Customer Experience132
1.1 Project Charter: Digital Customer Experience134
1.2 Stakeholder Register: Digital Customer Experience136
1.3 Stakeholder Analysis Matrix: Digital Customer Experience137
2.0 Planning Process Group: Digital Customer Experience139
2.1 Project Management Plan: Digital Customer Experience142
2.2 Scope Management Plan: Digital Customer Experience144
2.3 Requirements Management Plan: Digital Customer Experience146
2.4 Requirements Documentation: Digital Customer Experience148
2.5 Requirements Traceability Matrix: Digital Customer Experience150
2.6 Project Scope Statement: Digital Customer Experience152
2.7 Assumption and Constraint Log: Digital Customer Experience154
2.8 Work Breakdown Structure: Digital Customer Experience156
2.9 WBS Dictionary: Digital Customer Experience158
2.10 Schedule Management Plan: Digital Customer Experience160
2.11 Activity List: Digital Customer Experience162
2.12 Activity Attributes: Digital Customer Experience164
2.13 Milestone List: Digital Customer Experience166
2.14 Network Diagram: Digital Customer Experience168
2.15 Activity Resource Requirements: Digital Customer Experience170
2.16 Resource Breakdown Structure: Digital Customer Experience171
2.17 Activity Duration Estimates: Digital Customer Experience173
2.18 Duration Estimating Worksheet: Digital Customer Experience175
2.19 Project Schedule: Digital Customer Experience177
2.20 Cost Management Plan: Digital Customer Experience179
2.21 Activity Cost Estimates: Digital Customer Experience181
2.22 Cost Estimating Worksheet: Digital Customer Experience183
2.23 Cost Baseline: Digital Customer Experience185
2.24 Quality Management Plan: Digital Customer Experience187