Anyone whose been involved in the implementation or maintenance of an ISO Management System will know it’s not a small feat. There’s a lot of time and teamwork involved in getting a system in place for certification, so it’s definitely a cause for celebration when you finally do get that certificate at the end! But what can you do with that? A lot of companies will get an ISO certification as a necessity, whether that be an industry requirement, legal requirement or client requirement. Often times, they’re quite content to just let those interested parties know about it and leave it at that. Which is a shame, as we think it’s something worth shouting about. It’s a display of your commitment to best practice, whether that be in quality, health & safety, information security, risk management or any combination of those – and better still, it’s a globally recognised certification. In this episode, Stephanie Churchman, Communications Manager at Blackmores, will take you through a few ways you can celebrate your ISO success. You’ll learn ●      Why promote your ISO certification? ●      How can you promote your ISO success? ●      How can Blackmores help you celebrate your ISO success?   Resources ·       Isologyhub   In this episode, we talk about: [00:30] Mel will be back in the next episode after taking a well deserved break ? [01:15] Why celebrate your success? You / your team worked hard to put that Management System in place and get it ready for certification, so it’s worth celebrating when you finally do get that certificate. It’s also a globally recognised certification that displays your commitment to Best Practice.   [02:23] #1 Certificate Award ceremony – This is something you may need to organise ahead of getting your final certificate. It’s worth asking your certification body if they do a certificate award ceremony. Some CB’s will invite clients to a location to hand out certificates in a batch – or they may be happy to come an officially award you your certificate on your own premises. Either way, it’s a great opportunity to get a photo that you can then use later on your website or in social media, in addition to making it more of an event. [03:09] Publish a blog or news article – This is a newsworthy event! And you should take the time to write a short statement for your website – Bonus points if you can get some statements from those involved with the process. It doesn’t have to be overly long, it can just be a short paragraph.    [03:35] Social Media Post  – Social media is the main place a lot of people get information nowadays. Many platforms have character limits, so you can keep it short and sweet, as this is just to inform your wider audience who may not regularly visit your website. On platforms like LinkedIn, you can even tag some key members involved so they can add their own comments and experience under the post. This is also a great opportunity to work in collaboration with your Certification Body – as they’re also keen to show off their clients successes. It’s worth getting in touch with their marketing team and ask if they’d be happy for you to tag them in a post– so they can reciprocate with a post and tag of your company – which would in turn expand your audience for that post significantly depending on how much reach the certification body has. [04:54] Website Promotion - You could make a more permanent addition to your website. A lot of businesses tend to have a page for awards and accreditations, which is the perfect place to display the digital badge that your certification body will provide following certification. You could also link your current certificate if so inclined. Another place we often see clients displaying those digital badges is the website footer, it’s unobtrusive but makes for something a bit more eye catching when displayed next to the typical links you see in website footers. [05:35] Email Signatures – Are another subtle way to make sure those digital bad