Everand Logo

Welcome to Everand!

  • Discover millions of ebooks, audiobooks, and so much more with a free trial

    Only $11.99/month after trial. Cancel anytime.

    Amazon Ads for Books: A Comprehensive Beginners Guide (2018 edition)
    Amazon Ads for Books: A Comprehensive Beginners Guide (2018 edition)
    Amazon Ads for Books: A Comprehensive Beginners Guide (2018 edition)
    Ebook34 pages24 minutes

    Amazon Ads for Books: A Comprehensive Beginners Guide (2018 edition)

    By Agustin Rubini

    ()

    Read preview

    About this ebook

    Get more readers for your book
    Boost your sales
    Generate a readership
    Writing a book is not easy. Marketing it successfully can be even harder. Luckily there is Amazon Marketing services. By creating ads you can attract more readers and generate more sales, as well as choosing where and how people find it. This guide will help you with your pay per click campaigns (PPC) in Amazon

    In this course provided by PromoteYourBook you will learn:

    Why authors need to use Amazon ads
    How to optimise your book listing on Amazon
    How to create an AMS account
    Deciding your goals and choosing between different campaign types
    Sponsored Products: How to target and choose your keywords
    Optimising your Ad Copy
    Product Display Ads: How to target and choose other books and interests
    Tracking and Optimising campaigns
    Software that can help you

    Go to the top of this page and Download Now - free for a limited time

    LanguageEnglish
    PublisherAgustin Rubini
    Release dateAug 14, 2018
    ISBN9780463895863
    Amazon Ads for Books: A Comprehensive Beginners Guide (2018 edition)

    Related to Amazon Ads for Books

    Related ebooks

    Marketing For You

    View More
    View More

    Related podcast episodes

    Related articles

    • Article

      What’s Best For Your Book?

      Aug 5, 2021

      What’s Best For Your Book?
      5 min read

    • Article

      How To Self-publish A Book

      Jun 12, 2020

      How To Self-publish A Book
      2 min read

    • Article

      More Eyes = More Sales

      Aug 13, 2019

      More Eyes = More Sales
      11 min read

    • Article

      Indielab

      Jan 30, 2019

      We are in the midst of a revolutionary shift in publishing—an era in which independent authors can work with greater agency than ever before. It is also an era in which writers must position themselves as brands and equip themselves with the business

      2 min read

    • Article

      Distribution Options for Indie Authors

      Feb 15, 2021

      The decision to self-publish a book means taking on all the responsibilities of a publisher. This puts the author in charge of not only the writing, but the distribution, marketing, and promotion as well. Amazon is the leading vendor for book sales i

      4 min read

    • Article

      The Art Of Advertising

      Jul 1, 2021

      The Art Of Advertising
      6 min read

    • Article

      Marketing Matters

      Sep 2, 2021

      Marketing Matters
      5 min read

    • Article

      Step 6 Reach Out to Your Customers: How to Market to Your Targeted Audience

      Jun 29, 2023

      Excerpted from: Home Business Magazine’s Home-Based Biz Start-Up Guide: Order at https://homebusinessmag.com/home-based-business-guide Whether you call your homebased business’s target audience customers, clients, patients, or prospects, you need to

      11 min read

    • Article

      Operation Amazon

      Mar 20, 2019

      Operation Amazon
      7 min read

    • Article

      3 Simple Strategies for Marketing Your Book

      Apr 11, 2022

      Many authors who selfpublish focus more on publishing their book than they do promoting it. While the reasons vary, some have no clue where to start. Others don’t want to waste hundreds to thousands of dollars on marketing that may not result in any

      4 min read

    • Article

      Reach Your Customers!

      Mar 31, 2020

      Reach Your Customers!
      10 min read

    • Article

      Magnus’ Marketing Minute

      Oct 1, 2022

      Michael Magnus is an advertising professional who supports the growth of the leather industry through his marketing agency, Magnus Opus. Among his client partnerships are Silver Creek Leather Co., manufacturers of Realeather® Crafts and Lace, and Jim

      6 min read

    • Article

      A Bigger Platform?

      May 7, 2020

      A Bigger Platform?
      6 min read

    • Article

      5 Affordable Ways To Make Money Online

      Feb 17, 2020

      If you’re particularly passionate about and knowledgeable in a certain field, turning it into content via a blogging platform could earn you money. There are various free hosting sites for bloggers, such as Blogger.com or Tumbler.com. However, some o

      2 min read

    • Article

      The Problem with Promotion Isn’t What You Think It Is

      Dec 12, 2022

      Every author agonizes over a lack of promotion to some degree, and I’m no exception. But it occurred to me today, as I sat at my computer considering the best use of my time, that one of the biggest problems we have as authors is too much opportunity

      4 min read

    • Article

      A Decent Proposal

      Jan 30, 2019

      A Decent Proposal
      7 min read

    • Article

      Lessons Learned

      Oct 10, 2022

      Everything about writing, selling, and promoting a book is hard. And sometimes, no matter the diligence and creativity you bring to the project, success eludes you. If this describes your experience, you’re not alone. Alexandra Alter and Elizabeth A.

      7 min read

    • Article

      Read All About It

      Aug 16, 2021

      Getting Reviews for Self-Published Authors One of the elements a traditional publisher usually takes care of for an author is getting reviews ahead of launch. Authors seem to have a love-hate relationship with book reviews, which is fair! It can be h

      4 min read

    • Article

      Demystifying the Author Website

      Aug 7, 2023

      One of the biggest things writers hear about is the importance of building a platform. Generally, this has been translated as “grow a big social media following.” While “writer lifts” and “follow trains” seem like an easy way to build a platform, it’

      5 min read

    • Article

      9 Complete Guide: 8 Mistakes You Must Avoid In Your Content Marketing Campaign In 2020

      Nov 30, 2020

      Complete Guide: 8 mistakes you must avoid in your content marketing campaign in 2020 Content being the king of all marketing activities worldwide, content marketing has gained popularity over time as one of the best investments a brand can make. It’s

      14 min read

    • Article

      How To Create Winning Blog Content

      Jan 21, 2021

      How To Create Winning Blog Content
      3 min read

    • Article

      Indie Lab

      Mar 20, 2019

      Whether it’s done by a trade publisher or an author, publishing has two aims: to make words consumable in reader friendly formats, and to get those words read by enough people to make a profit. These aims demand that seven processes are done well: ed

      2 min read

    Related categories

    Reviews for Amazon Ads for Books

    0 ratings

    0 ratings0 reviews

    What did you think?

    Tap to rate

    Review must be at least 10 words

      Book preview

      Amazon Ads for Books - Agustin Rubini

      Amazon Ads for Books

      A Comprehensive Beginners Guide from expert marketers

      Agustin Rubini

      PromoteYourBook

      www.promoteyourbook.co

      Contents

      I. Lesson 1 – Why Use AMS Ads

      A. Amazon Ads are no longer optional

      B. Getting the most out of your Amazon Ads

      II. Lesson 2 – Optimising your Amazon Listing

      A. The sales funnel

      B. Your book listing elements

      III. Lesson 3 – Defining your Goals and Setting up AMS

      A. Setting up your AMS account

      B. Different Campaign Types

      C. Setting Goals

      IV. Lesson 4 – Sponsored Products Campaigns

      A. Setting up your first campaign

      B. Choosing your keywords

      C. Customizing Your Ad

      V. Lesson 5 – Product Display Campaigns

      A. Creating effective Ad copy

      B. Setting up Product Display Ads

      VI. Lesson 6 – Monitoring Your Campaigns

      A. Understanding the metrics

      B. Monitoring

      VII. Lesson 7 – Optimising Your Campaigns

      A. A/B Testing

      B. Grouping Keywords

      C. Bid Optimisation

      VIII. Lesson 8 Wrapping up

      A. Software that we think that you should try out

      B. Websites to help with keywords

      Lesson 1 – Why Use AMS Ads

      Hello and welcome to our Amazon Marketing Services (AMS) course! My name is Agustin from PromoteYourBook and I will be walking you through our course!

      Firstly, let me introduce myself. I have seen the power of Advertising boost my book sales by 40% which in turn helped me land a contract with a big publisher. I have also helped many clients enjoy better sales by working with them and teaching them online advertising. I hope this course does the same for you.

      This is a totally free course which will teach you how to set yourself up for success using Amazon Ads. During the following days, we will be sending you self-contained sections via email. By the end of the course you will know:

      Why authors need to use Amazon ads

      How to optimise your book listing on Amazon

      How to create an AMS account

      Deciding your goals and choosing between different campaign

      Enjoying the preview?
      Page 1 of 1