Ebook323 pages7 hours
Power Up Your Profits: 31 Days to Better Selling
By Troy Waugh
Rating: 0 out of 5 stars
()
About this ebook
Expert guidance for CPAs who want to become marketing savvy, improve profits, and gain satisfaction
This updated Second Edition demonstrates how combining the power of trust with the power of persuasion can help CPAs sell their services more effectively. Each chapter develops a key concept of marketing or selling that's easy to follow and shows how to apply the concepts to any CPA practice. Through a step-by-step approach to developing and mastering a stronger marketing and sales presence, this book focuses on how to dramatically enhance the reader's growth potential. It presents real-world examples from top CPA rainmakers and other marketing and management gurus, including Tom Peters. This updated second edition offers interviews covering Sarbanes-Oxley and the new accounting rules.
Troy Waugh, CPA (Nashville, TN), is founder, President, and CEO of The Rainmaker Academy, a comprehensive three-year leadership, client service, and practice development training program for CPAs.
This updated Second Edition demonstrates how combining the power of trust with the power of persuasion can help CPAs sell their services more effectively. Each chapter develops a key concept of marketing or selling that's easy to follow and shows how to apply the concepts to any CPA practice. Through a step-by-step approach to developing and mastering a stronger marketing and sales presence, this book focuses on how to dramatically enhance the reader's growth potential. It presents real-world examples from top CPA rainmakers and other marketing and management gurus, including Tom Peters. This updated second edition offers interviews covering Sarbanes-Oxley and the new accounting rules.
Troy Waugh, CPA (Nashville, TN), is founder, President, and CEO of The Rainmaker Academy, a comprehensive three-year leadership, client service, and practice development training program for CPAs.
Related to Power Up Your Profits
Related ebooks
101 Marketing Strategies for Accounting, Law, Consulting, and Professional Services Firms Rating: 0 out of 5 stars0 ratingsForging Dynasty Businesses: The Competitive Edge of Enduring Teams Rating: 0 out of 5 stars0 ratingsThe Rival: Play the Game, Own the Hustle, Power in Competition, Longevity in Collaboration Rating: 0 out of 5 stars0 ratingsMerge: Simplify the Complex Sale in Five Surefire Steps Rating: 0 out of 5 stars0 ratingsDecision Intelligence Selling: Transform the Way Your People Sell Rating: 5 out of 5 stars5/5Start with Who: How Small to Medium Businesses Can Win Big with Trust and a Story Rating: 0 out of 5 stars0 ratingsWin, Keep, Grow: How to Price and Package to Accelerate Your Subscription Business Rating: 4 out of 5 stars4/5Love Mondays: Liberated at Work Rating: 0 out of 5 stars0 ratingsCourageous Training: Bold Actions for Business Results Rating: 0 out of 5 stars0 ratingsCreating a Million-Dollar-a-Year Sales Income: Sales Success through Client Referrals Rating: 0 out of 5 stars0 ratingsSelling Through Tough Times: Grow Your Profits and Mental Resilience Through any Downturn Rating: 0 out of 5 stars0 ratingsThrough Their Eyes - An Empathetic Sales Professional's Guide to Success Rating: 0 out of 5 stars0 ratingsSeamless: Successful B2B Marketing, Selling, and Account Management Rating: 0 out of 5 stars0 ratingsFrom Crew to Captain: A List of Lists (Book 2) Rating: 0 out of 5 stars0 ratingsStrategic Consulting: Tools and methods for successful strategy missions Rating: 0 out of 5 stars0 ratingsDeemed Essential: Finding Greatness Through the Business of Serving Others Rating: 5 out of 5 stars5/5Mastering the Complex Sale: How to Compete and Win When the Stakes are High! Rating: 3 out of 5 stars3/5The Growth-Driving Advisor: Proven Strategies for Leading Businesses from Stuck to Best-in-Class Rating: 0 out of 5 stars0 ratingsAlignment: Overcoming internal sabotage and digital product failure Rating: 0 out of 5 stars0 ratingsUpstream Marketing: Unlock Growth Using the Combined Principles of Insight, Identity, and Innovation Rating: 5 out of 5 stars5/5How to Build Your Financial Advisory Business and Sell It at a Profit Rating: 0 out of 5 stars0 ratingsThe Empowerment Project: Grow Your People, Grow Your Business Rating: 0 out of 5 stars0 ratings108 Best Practices to Build Sustainable Strategic Outsourcing Partnerships Rating: 0 out of 5 stars0 ratingsPractice Made (More) Perfect: Transforming a Financial Advisory Practice Into a Business Rating: 0 out of 5 stars0 ratingsThe Sales Innovation Paradox: Harnessing Modern Methods for Optimal Sales Performance Rating: 0 out of 5 stars0 ratingsThe Visible Lawyer: How to Raise Your Profile and Generate Work Rating: 0 out of 5 stars0 ratingsPower of Surge: Five Ways to Supercharge Your B2B Software Business and Unleash Hidden Value Rating: 0 out of 5 stars0 ratingsThe Other Side of the Table Rating: 0 out of 5 stars0 ratingsAdvanced Negotiation Techniques Rating: 0 out of 5 stars0 ratingsPrivate Sector by Head, Public Sector by Heart Rating: 0 out of 5 stars0 ratings
Accounting & Bookkeeping For You
The Intelligent Investor, Rev. Ed: The Definitive Book on Value Investing Rating: 4 out of 5 stars4/5QuickBooks 2023 All-in-One For Dummies Rating: 0 out of 5 stars0 ratingsAccounting For Dummies Rating: 5 out of 5 stars5/5The ZERO Percent: Secrets of the United States, the Power of Trust, Nationality, Banking and ZERO TAXES! Rating: 5 out of 5 stars5/5The Book on Advanced Tax Strategies: Cracking the Code for Savvy Real Estate Investors Rating: 4 out of 5 stars4/5Bookkeeping: Step by Step Guide to Bookkeeping Principles & Basic Bookkeeping for Small Business Rating: 5 out of 5 stars5/5Accounting Rating: 5 out of 5 stars5/5The Payroll Book: A Guide for Small Businesses and Startups Rating: 5 out of 5 stars5/5Bookkeeping For Dummies Rating: 5 out of 5 stars5/5Profit First for Therapists Rating: 0 out of 5 stars0 ratingsYour First CFO: The Accounting Cure for Small Business Owners Rating: 4 out of 5 stars4/5Start, Study and Pass The CPA Exam FAST - Proven 8 Step CPA Exam Study Playbook Rating: 5 out of 5 stars5/5Managerial Accounting For Dummies Rating: 0 out of 5 stars0 ratingsAccounting for the Numberphobic: A Survival Guide for Small Business Owners Rating: 4 out of 5 stars4/5Finance Basics (HBR 20-Minute Manager Series) Rating: 5 out of 5 stars5/5Implementing Value Pricing: A Radical Business Model for Professional Firms Rating: 5 out of 5 stars5/5Bookkeeping: An Essential Guide to Bookkeeping for Beginners along with Basic Accounting Principles Rating: 4 out of 5 stars4/5QuickBooks: A Beginner’s Guide to Bookkeeping and Accounting for Small Businesses Rating: 0 out of 5 stars0 ratingsTaxpayer's Comprehensive Guide to Llcs and S Corps: 2016 Edition Rating: 5 out of 5 stars5/5Bookkeeping Basics: What Every Nonprofit Bookkeeper Needs to Know Rating: 4 out of 5 stars4/5The Tax and Legal Playbook: Game-Changing Solutions To Your Small Business Questions Rating: 3 out of 5 stars3/5Accounting for Non-Accountants: The Fast and Easy Way to Learn the Basics Rating: 4 out of 5 stars4/5Rigging the Game: How to Achieve Financial Certainty, Navigate Risk and Make Money on Your Own Terms Rating: 0 out of 5 stars0 ratings
Reviews for Power Up Your Profits
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews
Book preview
Power Up Your Profits - Troy Waugh
Enjoying the preview?
Page 1 of 1