So how did TE&M come about?
Martin Yeoman: Having long-standing careers in the local advertising industry, we’ve bumped into and worked with each other in different capacities over the years. We’ve partnered on numerous client projects and realised there was something special about our complementary skill sets, shared values as local indies and natural synergy in our approaches to client work. Initial collaborations yielded great results for clients, which drove us to develop a collaborative partnership we’re calling TE&M. We remain two independent businesses but join forces in partnership when required to leverage our combined expertise to offer clients a full-service creative and media offering.
How do you see the cultural alignment between the two agencies playing a role in TE&M’s success?
The bond between The