Rating: 4 out of 5 stars
4/5
Ebook46 pages26 minutes
How to Succeed in Business by Breaking All the Rules (Review and Analysis of Kennedy's Book)
Rating: 0 out of 5 stars
()
About this ebook
The must-read summary of Dan S. Kennedy's book: "How to Succeed in Business by Breaking all the Rules: A Plan for Entrepreneurs".
This complete summary of the ideas from Dan S. Kennedy's book "How to Succeed in Business by Breaking all the Rules" points out that most business books give “rules for success”. However, the research suggests that in fact, people should do the opposite: you can actually achieve more by ignoring conventional wisdom than you’ll ever achieve simply by following the masses. Eschewing these conventional wisdoms takes bravery, arrogance, and an understanding that you alone are responsible for your own destiny, but the rewards can exceed your greatest expectations.
This summary highlights some myths propagated by business books and demonstrates their flaws. Positive thinking, for example, isn’t the cure-all many believe it to be, especially if it breeds blind optimism and stops people from doing their research. Creativity should be valued, but it’s important to realise that you need to make money – sometimes it’s best to base your ideas on ones in the past. Even the most inventive films, such as Star Wars, are founded on old ideas (in this case, Westerns). Prevailing wisdom says that winners never quit, but actually, winners know when to jettison things that aren’t working.
Added-value of this summary:
• Save time
• Understand the key concepts
• Increase your business knowledge
To learn more, read "How to Succeed in Business by Breaking all the Rules" and start thinking for yourself!
This complete summary of the ideas from Dan S. Kennedy's book "How to Succeed in Business by Breaking all the Rules" points out that most business books give “rules for success”. However, the research suggests that in fact, people should do the opposite: you can actually achieve more by ignoring conventional wisdom than you’ll ever achieve simply by following the masses. Eschewing these conventional wisdoms takes bravery, arrogance, and an understanding that you alone are responsible for your own destiny, but the rewards can exceed your greatest expectations.
This summary highlights some myths propagated by business books and demonstrates their flaws. Positive thinking, for example, isn’t the cure-all many believe it to be, especially if it breeds blind optimism and stops people from doing their research. Creativity should be valued, but it’s important to realise that you need to make money – sometimes it’s best to base your ideas on ones in the past. Even the most inventive films, such as Star Wars, are founded on old ideas (in this case, Westerns). Prevailing wisdom says that winners never quit, but actually, winners know when to jettison things that aren’t working.
Added-value of this summary:
• Save time
• Understand the key concepts
• Increase your business knowledge
To learn more, read "How to Succeed in Business by Breaking all the Rules" and start thinking for yourself!
Read more from Business News Publishing
DotCom Secrets (Review and Analysis of Brunson's Book) Understanding Financial Statements (Review and Analysis of Straub's Book) Rating: 5 out of 5 stars5/5The 80/20 Principle (Review and Analysis of Koch's Book) Rating: 4 out of 5 stars4/5To Sell Is Human (Review and Analysis of Pink's Book) Rating: 5 out of 5 stars5/5The One Page Business Plan (Review and Analysis of Horan's Book) Rating: 5 out of 5 stars5/5The 4-Hour Workweek (Review and Analysis of Ferriss' Book) Rating: 4 out of 5 stars4/5The 12 Week Year (Review and Analysis of Moran and Lennington's Book) Rating: 5 out of 5 stars5/5Leaders Eat Last (Review and Analysis of Sinek's Book) Rating: 5 out of 5 stars5/5Rocket Fuel (Review and Analysis of Wickman and Winter's Book) Rating: 5 out of 5 stars5/5The Fifth Discipline (Review and Analysis of Senge's Book) Rating: 0 out of 5 stars0 ratingsWhat They Don't Teach You at Harvard Business School (Review and Analysis of McCormack's Book) Rating: 4 out of 5 stars4/5The HR Scorecard (Review and Analysis of Becker, Huselid and Ulrich's Book) Rating: 5 out of 5 stars5/5Good Strategy Bad Strategy (Review and Analysis of Rumelt's Book) Rating: 3 out of 5 stars3/5How to Master the Art of Selling (Review and Analysis of Hopkins' Book) Rating: 0 out of 5 stars0 ratingsSwitch (Review and Analysis of the Heath Brothers' Book) Rating: 5 out of 5 stars5/5The Ultimate Sales Machine (Review and Analysis of Holmes' Book) Rating: 4 out of 5 stars4/5The One Thing (Review and Analysis of Keller and Papasan's Book) Rating: 5 out of 5 stars5/5Multipliers (Review and Analysis of Wiseman and McKeown's Book) Rating: 0 out of 5 stars0 ratingsThe CashFlow Quadrant (Review and Analysis of Kiyosaki and Lechter's Book) Rating: 0 out of 5 stars0 ratingsTraction (Review and Analysis of Weinberg and Mares' Book) Rating: 5 out of 5 stars5/5The Mckinsey Mind (Review and Analysis of Rasiel and Friga's Book) Rating: 4 out of 5 stars4/5The Sandler Rules (Review and Analysis of Mattson's Book) Rating: 5 out of 5 stars5/5Execution (Review and Analysis of Bossidy and Charan's Book) Rating: 0 out of 5 stars0 ratingsBuilt to Sell (Review and Analysis of Warrilow's Book) Rating: 4 out of 5 stars4/5No Excuses! (Review and Analysis of Tracy's Book) Rating: 5 out of 5 stars5/5The Millionaire Next Door (Review and Analysis of Stanley and Danko's Book) Rating: 5 out of 5 stars5/5Talent Is Overrated (Review and Analysis of Colvin's Book) Rating: 0 out of 5 stars0 ratingsStart Late, Finish Rich (Review and Analysis of Bach's Book) Rating: 4 out of 5 stars4/5The Speed of Trust (Review and Analysis of Covey's Book) Rating: 5 out of 5 stars5/5Negotiation Genius (Review and Analysis of Malhotra and Bazerman's Book) Rating: 4 out of 5 stars4/5
Related to How to Succeed in Business by Breaking All the Rules (Review and Analysis of Kennedy's Book)
Related ebooks
Summary: How to Succeed in Business by Breaking All the Rules: Review and Analysis of Kennedy's Book Rating: 0 out of 5 stars0 ratingsThe Success System that Never Fails (Review and Analysis of Stone's Book) Rating: 5 out of 5 stars5/5Direct Response Marketing A Complete Guide - 2020 Edition Rating: 0 out of 5 stars0 ratingsA Joosr Guide to... 80/20 Sales and Marketing by Perry Marshall: The Definitive Guide to Working Less and Making More Rating: 0 out of 5 stars0 ratingsHow To Put Yourself Across Rating: 0 out of 5 stars0 ratingsThe Sticking Point Solution (Review and Analysis of Abraham's Book) Rating: 5 out of 5 stars5/5Getting Everything You Can Out of All You've Got (Review and Analysis of Abraham's Book) Rating: 5 out of 5 stars5/5Cash Copy How To Offer Your Products And Services So Your Prospects Buy Them ... NOW! Rating: 0 out of 5 stars0 ratingsHow to Turn Your Small Business into a “Category of One”: Before You Spend Another Dime on Traditional Advertising! Rating: 0 out of 5 stars0 ratingsReady, Fire, Aim (Review and Analysis of Masterson's Book) Rating: 5 out of 5 stars5/5Zombie Cop: The Enoch Wars, Book 1 Rating: 0 out of 5 stars0 ratingsThe Book On Business Growth: How to Deliver The "Ideal" Message to Increase Sales 300% or More in 90 Seconds or Less Consistently Rating: 0 out of 5 stars0 ratingsThe Case- Study Campaign Rating: 0 out of 5 stars0 ratingsMoonlighting on the Internet (Review and Analysis of Silver's Book) Rating: 0 out of 5 stars0 ratings9 Ways to Amazon-Proof Your Business: How to STAND OUT in Your Industry & Make Every Competitor Irrelevant Rating: 0 out of 5 stars0 ratingsCustomer Obsession: How to Acquire, Retain, and Grow Customers in the New Age of Relationship Marketing Rating: 0 out of 5 stars0 ratingsMarketing Tactics that Sell: Some Dirty Tricks Rating: 0 out of 5 stars0 ratingsThe CEO's Guide to Marketing: The Book Every Marketer Should Read Before Their Boss Does Rating: 0 out of 5 stars0 ratingsNo B.S. Trust Based Marketing: The Ultimate Guide to Creating Trust in an Understandibly Un-trusting World Rating: 5 out of 5 stars5/5Summary: Marketing Outrageously: Review and Analysis of Spoelstra's Book Rating: 0 out of 5 stars0 ratingsVampire Apocalypse: The Enoch Wars, Book 2 Rating: 5 out of 5 stars5/5Social Proof: The Incomparable Brand Of You, Inc. Rating: 0 out of 5 stars0 ratingsThe New Positioning (Review and Analysis of Trout and Rivkin's Book) Rating: 0 out of 5 stars0 ratings$12 Billion of Inside Marketing Secrets Discovered Through Direct Response Television Sales Rating: 0 out of 5 stars0 ratings
Management For You
The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months Rating: 4 out of 5 stars4/5Great Ceos Are Lazy: How Exceptional Ceos Do More in Less Time Rating: 4 out of 5 stars4/5Quiet Leadership: Six Steps to Transforming Performance at Work Rating: 4 out of 5 stars4/5Good to Great: Why Some Companies Make the Leap...And Others Don't Rating: 4 out of 5 stars4/5Summary of The Laws of Human Nature: by Robert Greene - A Comprehensive Summary Rating: 4 out of 5 stars4/5The 7 Habits of Highly Effective People: 30th Anniversary Edition Rating: 5 out of 5 stars5/5Emotional Intelligence Habits Rating: 5 out of 5 stars5/5The Motive: Why So Many Leaders Abdicate Their Most Important Responsibilities Rating: 5 out of 5 stars5/5Malcolm Gladwell's Blink The Power of Thinking Without Thinking Summary Rating: 4 out of 5 stars4/5Company Rules: Or Everything I Know About Business I Learned from the CIA Rating: 4 out of 5 stars4/5The New One Minute Manager Rating: 5 out of 5 stars5/5Crucial Conversations: Tools for Talking When Stakes are High, Third Edition Rating: 4 out of 5 stars4/5The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers Rating: 4 out of 5 stars4/52600 Phrases for Effective Performance Reviews: Ready-to-Use Words and Phrases That Really Get Results Rating: 3 out of 5 stars3/5Extreme Ownership: How U.S. Navy SEALs Lead and Win | Summary & Key Takeaways Rating: 4 out of 5 stars4/5Principles: Life and Work Rating: 4 out of 5 stars4/5The 4 Disciplines of Execution: Revised and Updated: Achieving Your Wildly Important Goals Rating: 4 out of 5 stars4/5The Five Dysfunctions of a Team: A Leadership Fable, 20th Anniversary Edition Rating: 4 out of 5 stars4/5Spark: How to Lead Yourself and Others to Greater Success Rating: 5 out of 5 stars5/5The Ideal Team Player: How to Recognize and Cultivate The Three Essential Virtues Rating: 4 out of 5 stars4/5The 360 Degree Leader Workbook: Developing Your Influence from Anywhere in the Organization Rating: 4 out of 5 stars4/5Managing Oneself: The Key to Success Rating: 4 out of 5 stars4/5How to Get Ideas Rating: 5 out of 5 stars5/5The Advantage: Why Organizational Health Trumps Everything Else In Business Rating: 5 out of 5 stars5/5The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever Rating: 4 out of 5 stars4/5The 5 Languages of Appreciation in the Workplace: Empowering Organizations by Encouraging People Rating: 4 out of 5 stars4/5How to Start a Nonprofit Organization: The Complete Guide to Start Non Profit Organization (NPO) Rating: 4 out of 5 stars4/5Leveling Up: 12 Questions to Elevate Your Personal and Professional Development Rating: 0 out of 5 stars0 ratings
Related podcast episodes
A New Secret Inside of the Value Ladder...: The big “ah-ha” that I’ve been trying to execute over the last 60 days. 0% found this document useful279 Todd Brown - Different Gets Attention 0% found this document usefulYou're One Funnel Away - Part 2: You’re just one funnel away… 0% found this document usefulHow To Delight Your Audience With Direct Mail 0% found this document usefulEpisode 10: Building an Agency in Retirement with Bruce Mayo 0% found this document usefulThe Only Two Reasons Why People Buy 0% found this document useful
Related articles
8 Ways to Screw Up Your Marketing EntrepreneurArticle
8 Ways to Screw Up Your Marketing
Sep 1, 2013
2 min readAfter Explosive Growth, the CEO of Orangetheory Explains How He's Moving So Fast EntrepreneurArticle
After Explosive Growth, the CEO of Orangetheory Explains How He's Moving So Fast
Jan 1, 2018
5 min readNever Do This: Stop Changing Inc.Article
Never Do This: Stop Changing
Mar 15, 2022
“When it comes to business (and life), never stop learning and iterating. The market is changing, your clients are changing, your competitors are changing. You have to change as well.” —Andrew McConnell, CEO of Rented ■
1 min readSell More. Sell Better. Home Business MagazineArticle
Sell More. Sell Better.
Oct 18, 2019
5 min readThe Tools Of Attention MarketingArticle
The Tools Of Attention
May 15, 2019
The technology of the day is of vital importance to marketers. It doesn’t just define how we make what we sell, it defines how we connect with those we sell to. Modern marketing has only been around for a little over 100 years. What many believe to b
4 min readThe Execution Trap ThinkSalesArticle
The Execution Trap
Nov 2, 2016
An obvious fact and one that is well-known to every executive tasked with growing revenue in their organisations is that it’s not getting any easier. And that is before we even begin to feel the potential impacts of Brexit, a Trump administration and
2 min readRevolutionise The Way You Sell And Influence People NZBusiness and ManagementArticle
Revolutionise The Way You Sell And Influence People
Jan 21, 2021
Jim Huse has a background in sales, psychology and business improvement and his popular 2010 book Revolutionise the way you work now has a companion title: Revolutionise the way you sell and influence people. “Selling and influencing is part of our e
1 min readI Became a Better Marketer When I Started Thinking Like an Entrepreneur EntrepreneurArticle
I Became a Better Marketer When I Started Thinking Like an Entrepreneur
Oct 1, 2018
2 min readLevel 4 Value Creation™ ThinkSalesArticle
Level 4 Value Creation™
Aug 9, 2017
Are you experiencing a reduction of profit margins? Battling to differentiate your offering? Struggling to win new business? • Prospects who don’t understand your differentiation increasingly commoditise your offering • Not creating greater value exp
1 min readStrengthening Your Sales Management ThinkSalesArticle
Strengthening Your Sales Management
Jun 30, 2021
1. Providing clarity and support • Is your team prepared for ongoing volatility and uncertainty in the months ahead?• Are your Managers adept at countering the emotional impacts of stress and its impact on productivity, for themselves and their teams
2 min readSpanx Founder Sara Blakely Has 99 Pages of Business Ideas EntrepreneurArticle
Spanx Founder Sara Blakely Has 99 Pages of Business Ideas
Dec 1, 2018
5 min readSimple Works ThinkSalesArticle
Simple Works
Jun 17, 2018
2 min readThe World Is Your Oyster Inc.Article
The World Is Your Oyster
May 23, 2018
5 min readThe Merchant Of Everything Inc.Article
The Merchant Of Everything
Aug 12, 2020
4 min readBest-Selling Author Tim Ferriss Doles Out Business Advice EntrepreneurArticle
Best-Selling Author Tim Ferriss Doles Out Business Advice
May 1, 2016
2 min readCaring for Clients Home Business MagazineArticle
Caring for Clients
Dec 31, 2019
3 min read8 Skills To Achieve Success Money MagazineArticle
8 Skills To Achieve Success
Aug 25, 2022
5 min readFrom Passion To Profit: Becoming A Stay-at-home-preneur WellBeing WildArticle
From Passion To Profit: Becoming A Stay-at-home-preneur
Jul 13, 2022
9 min readThe End Game NEXTArticle
The End Game
Feb 9, 2020
6 min readHow to Reinvent Yourself Rotman ManagementArticle
How to Reinvent Yourself
May 1, 2022
SEVERAL MONTHS INTO THE COVID-19 PANDEMIC, something peculiar went missing from supermarkets across North America. You might be flashing back to the great toilet paper shortage of 2020, but I’m not talking about that. All of a sudden, millions of peo
6 min readWho to Learn From When You’re the Boss EntrepreneurArticle
Who to Learn From When You’re the Boss
Nov 22, 2022
2 min read30 Ingredients To Success Tatler MalaysiaArticle
30 Ingredients To Success
Jul 3, 2019
The managing director of Prima Group and independent director of Caring Pharmacy Group—honoured with a Global Leadership Award for Leadership Excellence in Pharmaceutical Supplies 2017 The country manager of AmorePacific Malaysia has expanded multip
7 min readMillionaire Secrets FHM USArticle
Millionaire Secrets
Nov 12, 2021
2 min readMillionaire Secrets FHM AustraliaArticle
Millionaire Secrets
Nov 12, 2021
2 min readMeasuring Success Rotman ManagementArticle
Measuring Success
Sep 1, 2018
In many cases, what people thought was a ‘meaningful purpose’ was merely their pursuit of success — and these are two very different things. Once we reach a career milestone, the gap between what we expect to feel and what we actually feel can come a
5 min readMillionaire Secrets FHM SwedenArticle
Millionaire Secrets
Nov 12, 2021
2 min readMillionaire Secrets FHM South AfricaArticle
Millionaire Secrets
Nov 12, 2021
2 min readHelping Business People In SA Saturday StarArticle
Helping Business People In SA
Apr 29, 2023
4 min readAdvice From The Top Inc.Article
Advice From The Top
May 5, 2020
2 min read4 Mindsets That Can Drive You Towards Success Best Self MagazineArticle
4 Mindsets That Can Drive You Towards Success
Apr 4, 2019
3 min read
Reviews for How to Succeed in Business by Breaking All the Rules (Review and Analysis of Kennedy's Book)
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews
Book preview
How to Succeed in Business by Breaking All the Rules (Review and Analysis of Kennedy's Book) - BusinessNews Publishing
:^ book_preview_excerpt.html Ur69&U +IJ)DH@9:J6wLDF~/_ 疋e '$j{*աUmj }SIN!w;R5Eö_=:᷷~[!ۑTd@%܈U]Ww챞+ Fm;xS;]-馭` [ H;><'j>5|G45v&=,7Γ\H3Z?ZpG)=)s:Nxe ѻ %MfVdɉL\h$c 3'DžJɑ& 2~ ʇ`깣\,{$e(!-s) R5KEH
J-K1?H9pĘm 1C ՚rʵ { grSFdI7·8BZ:hMO%:|(|0߯"=:O]Ӕ^ LH
!22\Cľ
$s/BC
-L^jM}X-J(` Kz0?2VxsbD(+)2fi-}Cט,m.Bt Xz&td!PfE @sٵ*NR V3 !a;ӫ!26) C]cs/eh;
Θ.A)AfC NZ2;,?`(2(#1uro +.J i ; <&COLfi ac\Lo }y7?\0zޏx @J&X<ԻmV)ZCAѮZhV%n}o}(56SVw$|oX8LE<*56EA}
N9>`c=]41G
Enjoying the preview?
Page 1 of 1