Lead: Strategic Management and Leadership for Innovators and Solopreneurs
By Ric Thompson
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About this ebook
Thinking back to all the jobs you’ve had in your life, you’ve probably had your fair share of managers. Some of them were probably the typical managers from Hell. Hopefully there were a few good ones in there too.
What was the difference between the good managers and the um… not so good managers?
In “Lead: Strategic Management and Leadership for Innovators and Solopreneurs” Bestselling author Ric Thompson will help guide you on your way to becoming the former rather than the later.
Managing your business is more than simply hiring people and making sure they do their job. Truth is if you hire well, whether its employees or a part time VA, you won’t need to make sure they’re doing their job. Management is about seeing the big picture and being the person to make sure all the facets of an operation are moving together efficiently.
If you are ready to take your business to the next level and blow past the competition, effective management is the key to making that goal a reality. This book will give you a step by step 21 day plan to put the systems in place so your business can run smoothly and you can focus on what you’re best at.
You will learn:
• The basics of financial management and bookkeeping, if you screw this up your business is toast
• Basic business financial analysis, do you know how much money you’re making – or losing?
• How to determine if it is time to hire help, you’ll probably need to do this sooner than you think
• The difference between outsourcing and hiring employees, there are massive legal and financial difference here and not knowing the difference runs you the risk of running afoul of the IRS
• How to design a job and write a job description that people will have people competing to work for you
• How to hire temporary, contract, or freelance help, the paperwork is SUPER important here
• How to hire employees, you thought hiring contractors required a lot of paperwork, employees are a whole different ball game
• How to map your business systems, this is actually a lot more simple that it sounds
• How to identify and track business metrics, this is another concept that can sound scary but actually makes decision making for your business simple
• What you need to do to protect yourself and your business from outsiders and from each other
Remember, management is about being able to see the big picture and then taking the action necessary to turn your dreams into reality.
If you’re ready to make a massive difference in your business and your life scroll up and get your copy of “Lead: Strategic Management and Leadership for Innovators and Solopreneurs” now…
Read more from Ric Thompson
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Lead - Ric Thompson
Introduction
I want to thank you and congratulate you for downloading Lead: Strategic Management and Leadership for Innovators and Solopreneurs
Thinking back to all the jobs you’ve had in your life, you’ve probably had your fair share of managers. Some of them were probably the typical managers from Hell. Hopefully there were a few good ones in there too.
What was the difference between the good managers and the um...not-so-good managers?
Good managers are like classical music. They linger in the background, setting the pace, keeping order, uplifting, and adding value and quality to the environment. Classical music and good managers don’t impose themselves.
Managing your business is more than simply hiring people and making sure they do their job. Truth is, if you hire well, you won’t need to make sure they’re doing their job. Management is about seeing the big picture and being the person to make sure all the facets of an operation are moving together efficiently.
If you are ready to take your business to the next level and blow past the competition, effective management is the key to making that goal a reality. Understanding how to manage your finances, your people, and your systems effectively will position you to optimize everything from your business process to your profits.
With the help of Lead, you’re on your way to achieving just about anything you can imagine. Thanks again for downloading, I hope you enjoy it!
Ric Thompson
What Does it Mean to Manage
Management is, above all, a practice where art, science, and craft meet.
– Henry Mintzberg, McGill University
Have you ever been in a restaurant where the manager is helping to serve the food, seating people, visiting guests, and who knows, can maybe even be found in the kitchen? This type of manager is a common scenario. They’re the folks that think the role of a manger is to fill in the gaps. Actually, however, the role of a manager is to make sure there aren’t any gaps in the system. The role of a manager is to plan, organize, lead, and control.
Now we’re about to use a sports metaphor to illustrate the point – don’t roll your eyes too much... Take the coach of a football team – we’re talking American Football here....
He doesn’t step onto the field and throw the ball for the quarterback when the QB isn’t feeling up to the job. The coach doesn’t block, tackle, kick, or receive.
The coach of a football team looks at the big picture. The coach sees where improvements need to be made in communication, in execution, and in coaching – and he implements strategies for improvement.
As the entrepreneur, you’re the coach of your team. You don’t actually get down on the field and play the game, but you DO need to make sure your team is playing and winning.
As an entrepreneur and manager, there are four basic functions to fulfill. They are:
• Planning
• Organizing
• Leading
• Controlling
Let’s look at them in detail for a moment.
Planning
Planning is quite simply the act of setting priorities and choosing goals for the business. When you plan, you also decide how those goals will be achieved. Planning involves identifying goals, objectives, methods, resources needed to carry out responsibilities and dates for completion of tasks.
Planning can be anything from
• Planning the marketing
• Planning the staffing
• Planning projects
• Planning communications strategies
• New product planning, etc...
Examples of planning are strategic planning, business planning, project planning, staffing planning, advertising and promotions planning.
Organizing
This is a function that often trips up new business owners and managers. Organizing doesn’t mean stepping in and controlling the situation. You’re not an air traffic controller, you’re a manager, a business owner. Remember, the team manager isn’t down on the field, s/he’s up in the box planning and organizing. So what does organizing mean from a management perspective?
Organizing is allocating and configuring resources to accomplish the preferred goals and objectives established during the planning processes. Organizing begins with the systems in the office, including everything from the file cabinets and organizing staff, to the organization and execution of the business plan. All of the functions of management are intertwined and dependent upon each other.
Leading
Leading is tough. It’s much easier to manage
than to lead.
Effective leadership is not about making speeches or being liked; leadership is defined by results, not attributes.
- Peter F. Drucker
Leading is establishing direction and influencing people to follow that direction. It is being a motivational force, a force with an organized direction and a plan. It is the ability to inspire others to a common cause; to challenge people and then to help them reach their goals. The goal of a football team may be to win a superbowl or to have the best defense in the country, which means the coach’s job is to motivate the entire team to work together to attain that goal. Motivation isn’t a onetime pep talk. Motivation is an ongoing responsibility, and as part of management, it involves organizing and planning, and often restructuring, to attain the goal as a team.
Business is no different. If your goal is to launch a new product by the end of the year, the pep talk at the beginning of the year won’t be enough to