Audiobook6 hours
Marketing in the Moment: The Practical Guide to Using Web 3.0 Marketing to Reach Your Customers First
Written by Michael Tasner
Narrated by Don Hagen
Rating: 4 out of 5 stars
4/5
()
About this audiobook
With the explosion in Web, mobile, and social media marketing channels, you have an extraordinary array of new marketing options to choose from. Which ones work? How do you make them work--without wasting a fortune on trial and error? Get this audio book, that's how!
Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. Tasner helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.
You'll discover which new marketing technologies deliver the best results and which hardly ever pay for themselves...how to use virtual collaboration to accomplish marketing projects faster and at lower cost...how to build realistic, practical action plans for the next three months, six months, and twelve months.
Whatever you sell, wherever you compete, no matter how large or small your company is, this audio book will help you build leads, traffic, sales, market share--and profits!
• Capitalizing on the new “content marketing”
• The megashift from blogging to microblogging--and what it means to you
• A world run by smartphones: iPhones, BlackBerrys, and beyond
• Reaching a billion cellphone users: SMS, MMS, mobile ads, voice broadcasts, and more
• Plurk? UStream? Joost? Tumblr? iGoogle?
• Profiting from the sites and tools you may never have heard of
• Your Web marketing 360-degree review
Systematically optimizing everything you're already doing online
Top Web marketing consultant Michael Tasner has written the definitive practical guide to driving maximum value from next-generation Web, online, mobile, and social marketing. Drawing from his innovative marketing techniques, Tasner has written the first book on Web 3.0 marketing. Tasner helps marketers, entrepreneurs, and managers move beyond hype and high-level strategy to proven tactics and successful ground-level execution.
You'll discover which new marketing technologies deliver the best results and which hardly ever pay for themselves...how to use virtual collaboration to accomplish marketing projects faster and at lower cost...how to build realistic, practical action plans for the next three months, six months, and twelve months.
Whatever you sell, wherever you compete, no matter how large or small your company is, this audio book will help you build leads, traffic, sales, market share--and profits!
• Capitalizing on the new “content marketing”
• The megashift from blogging to microblogging--and what it means to you
• A world run by smartphones: iPhones, BlackBerrys, and beyond
• Reaching a billion cellphone users: SMS, MMS, mobile ads, voice broadcasts, and more
• Plurk? UStream? Joost? Tumblr? iGoogle?
• Profiting from the sites and tools you may never have heard of
• Your Web marketing 360-degree review
Systematically optimizing everything you're already doing online
Related to Marketing in the Moment
Related audiobooks
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web Rating: 5 out of 5 stars5/5The Next Evolution of Marketing: Connect with Your Customers by Marketing with Meaning Rating: 4 out of 5 stars4/5Entrepreneur Voices on Growth Hacking Rating: 5 out of 5 stars5/5Business Model Shifts: Six Ways to Create New Value For Customers Rating: 5 out of 5 stars5/5The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets Rating: 5 out of 5 stars5/5Social Media Metrics: How to Measure and Optimize Your Marketing Investment Rating: 4 out of 5 stars4/5Building Digital Culture: A Practical Guide to Successful Digital Transformation Rating: 5 out of 5 stars5/5WTF?: What's the Future of Business?: Changing the Way Businesses Create Experiences Rating: 3 out of 5 stars3/5Viral Marketing: The Ultimate Strategy to Generate Sales in Your Online Business Rating: 5 out of 5 stars5/5Chasing Digital: A Playbook for the New Economy Rating: 5 out of 5 stars5/5Frictionless: Why the Future of Everything Will Be Fast, Fluid, and Made Just for You Rating: 5 out of 5 stars5/5Brand Aid: A Quick Reference Guide to Solving Your Branding Problems and Strengthening Your Market Position Rating: 5 out of 5 stars5/5Vision 20/20: The Secrets of Digital Marketing and It's Role In Growing Your Business Rating: 5 out of 5 stars5/5Market Like You Mean It: Engage Customers, Create Brand Believers, and Gain Fans for Everything You Sell Rating: 5 out of 5 stars5/5Socialized!: How the Most Successful Businesses Harness the Power of Social Rating: 4 out of 5 stars4/5The Social Media Bible: Tactics, Tools, and Strategies for Business Success Rating: 0 out of 5 stars0 ratingsFree Marketing: 101 Low and No-Cost Ways to Grow Your Business, Online and Off Rating: 5 out of 5 stars5/5Startup Culture Mindset: A Primer to Building an Amazing Culture and Tribe Rating: 5 out of 5 stars5/5The Nuclear Effect: The 6 Pillars of Building a 7+ Figure Online Business Rating: 5 out of 5 stars5/5The Online Marketplace Advantage: Sell More, Scale Faster, and Create a World-Class Digital Customer Experience Rating: 0 out of 5 stars0 ratingsAgile 3-D: Using Web 3.0 Immersive Technologies to Improve Agile Project Performance Rating: 0 out of 5 stars0 ratingsIf You Really Want to Change the World: A Guide to Creating, Building, and Sustaining Breakthrough Ventures Rating: 5 out of 5 stars5/5What's Your Digital Business Model?: Six Questions to Help You Build the Next-Generation Enterprise Rating: 5 out of 5 stars5/5The Subscription Boom: Why an Old Business Model is the Future of Commerce Rating: 2 out of 5 stars2/5SEO Split Testing Rating: 4 out of 5 stars4/5Startup Weekend: How to Take a Company From Concept to Creation in 54 Hours Rating: 5 out of 5 stars5/5
Marketing For You
Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice Rating: 5 out of 5 stars5/5$100M Leads: How to Get Strangers to Want to Buy Your Stuff Rating: 5 out of 5 stars5/5Storytelling: A Guide on How to Tell a Story with Storytelling Techniques and Storytelling Secrets Rating: 4 out of 5 stars4/5Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Rating: 4 out of 5 stars4/5Influence, New and Expanded: The Psychology of Persuasion Rating: 4 out of 5 stars4/5The Catalyst: How to Change Anyone's Mind Rating: 5 out of 5 stars5/5Building a StoryBrand: Clarify Your Message So Customers Will Listen Rating: 5 out of 5 stars5/5How Are You, Really?: Living Your Truth One Answer at a Time Rating: 5 out of 5 stars5/5Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life Rating: 4 out of 5 stars4/5The One Week Marketing Plan: The Set It & Forget It Approach for Quickly Growing Your Business Rating: 4 out of 5 stars4/5Platform: Get Noticed in a Noisy World Rating: 4 out of 5 stars4/5Pre-Suasion: Channeling Attention for Change Rating: 5 out of 5 stars5/5How to Write Copy That Sells: The Step-By-Step System for More Sales, to More Customers, More Often Rating: 5 out of 5 stars5/5The Predictably Irrational Rating: 4 out of 5 stars4/5The Freedom Shortcut Rating: 5 out of 5 stars5/5Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World Rating: 5 out of 5 stars5/5Yes!: 50 Scientifically Proven Ways to Be Persuasive Rating: 4 out of 5 stars4/5Wanting: The Power of Mimetic Desire in Everyday Life Rating: 5 out of 5 stars5/5Purple Cow: Transform Your Business by Being Remarkable Rating: 5 out of 5 stars5/5The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy As They Do Rating: 5 out of 5 stars5/5The Tipping Point by Malcolm Gladwell - Book Summary: How Little Things Can Make a Big Difference Rating: 4 out of 5 stars4/5Traction: How Any Startup Can Achieve Explosive Customer Growth Rating: 5 out of 5 stars5/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 5 out of 5 stars5/5Primal Branding: Create Zealots for Your Brand, Your Company, and Your Future Rating: 5 out of 5 stars5/5
Reviews for Marketing in the Moment
Rating: 4 out of 5 stars
4/5
2 ratings1 review
- Rating: 4 out of 5 stars4/5" ... Move Out of the Way ... or Jump on the Bullet Train ..." Web 3.0 will definitively introduce the new way of thinking and the Art of giving Back - Welcome to Semantic world :-)Tuesday, Apr 26 2011