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How to Map Out the User Onboarding Journey

How to Map Out the User Onboarding Journey

FromProductLed Podcast


How to Map Out the User Onboarding Journey

FromProductLed Podcast

ratings:
Length:
35 minutes
Released:
Mar 21, 2023
Format:
Podcast episode

Description

User onboarding is one of the most crucial elements of a product-led growth strategy. In this insightful episode of the ProductLed Podcast, Joshua Waldman and Trevor Hatfield from Inturact, share their process of mapping out the user onboarding journey. 

They also provide insight into how you can approach team alignment, and the key metrics companies should monitor during the entire process based on their years of experience helping Silicon Valley and Fortune 500 companies increase their revenues by as much as 200%.

Watch the video in Youtube

GRAB A COPY of Team Scorecard Template here ⇨ https://docs.google.com/spreadsheets/d/1KDv4IIfkj5_wTyYNnANeX5s4qsO-77AFJFfJQA7YNa8/edit#gid=0

Get the Customer Journey Map here ⇨ https://inturact.innertrends.com/customer-journey-metrics/1676494765ad25246167f7df15

Key Takeaways

[1:10] The Origin Story Of Inturact

[2:30] A Sample User Onboarding Map

[3:15] The Three Most Important Metrics

[6:25] What Happens When Companies Don’t Have A Plan

[9:05] Where Does User Onboarding Even Begin And End

[14:50] Understanding The Difference Between User Onboarding Vs. Customer Onboarding

[16:40] Inturact’s Secret Ingredient 

[25:00] Diving Into A Case Study With Inturact

[28:30] Final Tips For Aligning Your Teams



About Trevor Hatfield

​​Trevor Hatfield is the CEO of Inturact whose focus is to align your web-marketing with your sales objective using the latest methodologies and technological solutions to expand your reach, build your brand, and increase your revenue. Inturact has run successful campaigns for startups up to fortune 500 brands.

Trevor’s specialties cover SaaS & Product Marketing, Inbound Marketing, Growth Hacking, Web Design Development, Content Marketing, Graphic Design and Data Analysis – everything you need to turn your web presence from an immovable object to an unstoppable force.



About Joshua Waldman

Joshua Waldman is currently the Client Account Manager of Inturact. With more than 13 years as an entrepreneur and product leader, his passion for product management and customer empathy has driven him to write a For Dummies book, self-publish, and contribute to publications like Forbes and HuffPost.



Guest Resources:

Check out Trevor’s socials!

Trevor on Twitter



Check out Joshua’s socials!

Joshua on LinkedIn



Learn more about Inturact:

Inturact Website
Released:
Mar 21, 2023
Format:
Podcast episode

Titles in the series (100)

The ProductLed Podcast is a weekly interview series with both product-led growth leaders and practitioners who have real knowledge to share on what it takes to use their product to grow a business.