Want to engage more people with your content and close more sales? Tell conversion stories. This is a story that engages the right people, builds the know-like-trust factor fast, and helps you bring in more sales. There’s a certain art to conversion storytelling and in this episode, I’m sitting down with one of my top returning guests and storytelling professional, Colin Boyd to break it down for us.   Listen in and discover the number one storytelling mistake, why your origin story isn’t a conversion story (unless you tell it like this…), three things you’re looking for in a conversion story and the three types of endings, and creating effective webinars and presentations. Plus, when you nail this type of story, you can integrate each one into your webinars, social media, emails, teachings, and more for better connection and higher conversions. Listen in to hear what they are and how you can bring in more sales with stories!   Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero and Colin @colinboyd! Thank you for supporting the show.   [FREE] Selling From Virtual & Live Stages Workshop Series with Colin Boyd - https://brandonlucero.com/stage    [BONUS EPISODE] Do you want an exclusive podcast episode that's going to finally help you master your ad messaging? Here's all you need to do - Take a screenshot of your favorite New Generation Entrepreneur Podcast episode and post that screenshot on IG and tag me @iambrandonlucero! That's it! Team Lucero will send you the link to the bonus episode.   [QUIZ] Your Business Focus Generator: Find out what you should focus on to take your biz to the next level and get a personalized podcast playlist to help you! Take the quiz here - https://brandonlucero.com/biz-quiz