36 min listen
182: Campaign Podcast: M&C Saatchi's new CEO | Digital ads rescuing linear TV | Campaign Canada
FromCampaign podcast
182: Campaign Podcast: M&C Saatchi's new CEO | Digital ads rescuing linear TV | Campaign Canada
FromCampaign podcast
ratings:
Length:
16 minutes
Released:
Feb 20, 2024
Format:
Podcast episode
Description
Campaign media editor Beau Jackson, premium content editor Nicola Merrifield and UK editor Maisie McCabe delve into some of the latest news and features.They discuss M&C Saatchi's hiring of Jo Bacon – global client lead for Ogilvy and WPP across Unilever – as its chief executive, the departure of R/GA London's executive strategy director Fern Miller, and how far digital advertising can save the linear TV downturn.There is also the launch of Campaign Canada and the upcoming Campaign TV Advertising Summit. Hosted on Acast. See acast.com/privacy for more information.
Released:
Feb 20, 2024
Format:
Podcast episode
Titles in the series (100)
A year after adblockalypse: A year after Apple said it would allow ad-blocking extensions on Safari, has the adblockalypse taken hold? City AM's digital editor Emma Haslett and the IAB's Steve Chester join. by Campaign podcast