35 min listen
#499:Endowed Progress Effect: Perception [of progress] is Reality
#499:Endowed Progress Effect: Perception [of progress] is Reality
ratings:
Length:
10 minutes
Released:
Feb 20, 2024
Format:
Podcast episode
Description
"Senior faculty from the Loyalty Academy™, Bill Hanifin and Aaron Dauphinee, are back to host the latest episode of the "Wiser Loyalty" podcast series. This week they bring with them insights that dive deeper into this month's focus on the Psychology of Human Behavior.
Learn about the Endowed Progress Effect and why creating momentum through incentives or benefits for your members, when onboarding or after they've set a redemption goal can influence continued behaviors.
Our experts provide their thoughts on its application to Loyalty using both sector and brand specific examples. The constructs discussed each month are taken from the Certified Loyalty Marketing Profressional™ (CLMP™) curriculum and a constructs from a new course will be covered as a theme each month."
Show Notes:
1) Bill Hanifin
2)Aaron Dauphinee
3) The Wise Marketer
Learn about the Endowed Progress Effect and why creating momentum through incentives or benefits for your members, when onboarding or after they've set a redemption goal can influence continued behaviors.
Our experts provide their thoughts on its application to Loyalty using both sector and brand specific examples. The constructs discussed each month are taken from the Certified Loyalty Marketing Profressional™ (CLMP™) curriculum and a constructs from a new course will be covered as a theme each month."
Show Notes:
1) Bill Hanifin
2)Aaron Dauphinee
3) The Wise Marketer
Released:
Feb 20, 2024
Format:
Podcast episode
Titles in the series (100)
#14: British Airways Executive Club - Airline Loyalty Insights by Let's Talk Loyalty