This episode is all about developing the right mindset to create a successful dog business. The way you think directly impacts the way you live and work.
Jo & Vicky explain how to think about your business in a way that sets you up for success and higher profits. With the right mindset, you will become financially secure and have more time for your family. You will also be profitable enough to be able to invest in providing your dogs with even better facilities and levels of care. Something that will delight their owners. They cover developing the right mental approach to work-life balance, hiring the  staff, managing clients and much more
KEY TAKEAWAYS

Having the right mindset is not woo-woo nonsense. It really is the key to success.
If you don't think you are a business owner, you're not going to act like one.
A lot of people start part-time or as a hobby business and get stuck in that mindset.
Become clear about what you want your life to look like and know that you can make that happen.
Set boundaries. Do what is right for you. If you don´t want to take dogs in on a Sunday, say no to Sunday drop-off clients or hire someone to cover those hours.
Ditch the scarcity mindset that leads to overwhelm. You do not have to take every bit of work that is offered.
The story you tell yourself is what will play out in front of you.
Be confident with clients. You have the expertise don´t be afraid to share it with them.
Don´t be afraid to turn away clients that you don't feel comfortable with. This is particularly important for dog trainers and behaviourists.
Be conscious of your client´s mindset.

BEST MOMENTS
‘What the actual fudge is mindset – what does it mean? ´
‘If you are not taking care of yourself, your head isn´t right you can easily be brought down .’
‘I am still doing £90k a year and not working all the hours we think we need to be doing.’
‘Start telling yourself what you want your life to look like.’
 
SOCIALS
https://www.tiktok.com/@letstalkdogbusiness
https://www.youtube.com/@LetsTalkDogBusiness
 
ABOUT THE HOSTS
Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.
PODCAST DESCRIPTION
The ultimate hub for dog business enthusiasts! 
Join hosts Jo and Vicky as they unravel the entrepreneurial journey within the canine realm. This podcast delves deep into the business side of owning a dog business, spotlighting inspiring stories of individuals who've seamlessly woven their passion into a profitable lifestyle. Tune in for candid discussions on the human behaviour behind dogs, strategies to attract dream clients, and a behind-the-scenes look at Jo and Vicky's collaborative training ventures. Get ready for client interviews, tales behind the dogs, and insightful perspectives from actual dog owners on what they seek in a trainer. This is your go-to source for navigating the dynamic world where business meets the wagging tails.