Can giveaways help you grow your list? What prize should you choose for your contest and how do you make it go viral? Who do giveaways work best for, and how do you even run them? Ready to find out why giveaways are important for your email list growth and your business? Then let's hear it from the awesome Derek Videll! SOME EPISODE HIGHLIGHTS: (0:13) Want to get more sales from your email marketing? Grab our Click Tricks.(3:24) Does Derek really have uncontrollable sneezing fits when he chews mint gum? (5:19) Why are giveaways a good strategy to use for new businesses?(6:40) Should new businesses run paid ads to their offers?(8:44) Why picking the right prize will help you find the right audience.(13:00) Testing your audience and finding your target market.(14:14) Do giveaways work for B2B?(16:22) What are the key ingredients to running a viral giveaway?(21:07) How do you make the giveaway go viral?(23:40) Subject line of the week with Derek Videll.Want to get more sales from your email marketing?We put a little something together for you. It's really cool and it's FREE (yes, it's cool and free – we're nice like that). If you want to make more sales from your email marketing, you need more clicks on the things that you're selling!That's why we're giving you 12 creative ways to help you get more clicks in every email you send. It's a FREE download, and it's called Click Tricks. You can grab it here. Why are giveaways a good strategy to use for new businesses? Our awesome guest Derek told us that giveaways work better for beginners and new businesses. Why? Because while viral contests can also work for intermediate and advanced businesses, they are a much simpler and more effective way of building your list when you're starting out than other strategies are, such as organic social media posting. For example, if you're a business owner who's been trying to grow organically on Instagram by posting reels, you might have experienced limited success. Reels can be difficult to do, and not everyone likes to create them. Plus, even if your reels go viral and you gain some followers from them, this strategy still doesn't give you much control over your business. Sure, you may end up with a few thousand followers, but you'll have no consistent sales revenue.Should new businesses run paid ads for their offers? Paid social media ads are a more ambitious route than organic content sharing, but a lot of new businesses aren't yet experienced at selling their offer. They might have not narrowed down their target market or fully established their branding and website. Or their email marketing might not be fully set up yet. But all these components are necessary if you want your paid ads to bring in sales. The truth is that running paid social media ads directly to your offers rarely works. You might make a few sales, gain some followers, or even collect some email addresses, but the cost per acquisition tends to be very high, and in that case, your rates are probably very unprofitable. And that's fully understandable because a lot of new business owners who have started a passion project don't necessarily have the marketing background or copywriting skills they need to make the sales they want to make. So they end up burning money on paid ads, which isn't ideal. But there's a better way to do things! And (you guessed it) - it's giveaways!What prize should you give away in...