In this week’s episode, we take another step towards “RMN nirvana” by welcoming Carrie Sweeney, vp of retail at Pinterest to discuss the evolution of retail media networks, the challenges of standardization, and the maturity curve in the industry. During the conversation, Sweeney shares her insights on the growth and diversity of retail media networks, emphasizing the importance of strategy in navigating the landscape and reflects on the changes over the past few years and the increased focus on data and improvement. They also discuss the harmony between Pinterest's platform and the way shoppers search and plan ahead. Introductions 00:00:01 – 00:02:59The current state of the industry and standardization 00:03:00 - 00:11:27The harmony between platform, retailers, and shoppers 00:11:27 - 00:17:18How Pinterest is solving problems for retailers 00:17:18 - 00:26:56What advantages do you see of the in-store integration for digital channel presence 00:26:56 - 00:32:56What are the perceived opportunities and barriers to providing platforms where external partners can manage their own programing? 00:32:56 - 00:41:41How's Pinterest interacting with AI? 00:41:41 - 00:49:28If you could change one thing about the industry, what would it be? 00:49:28 - 00:50:14What are the next industry buzzwords? 00:50:14 - 00:52:01Closing 00:52:01 - 00:54:10Want to know more about retail media? Learn how to make your ad spend work smarter with incremental ROAS. Follow Albertsons Media Collective on LinkedIn to stay in the loop: www.linkedin.com/company/albertsons-media-collective  The views, information and opinions expressed on The Garage podcast are solely those of the individuals involved and do not necessarily represent those of Albertsons or its employees. The content of this podcast is provided for informational purposes only and does not constitute or contain any legal or financial advice, nor does it constitute information provided under any sort of fiduciary relationship. Albertsons is not responsible for the accuracy or completeness of any of the information, statements or opinions provided during this podcast and it makes no guarantee regarding the outcomes or results you will achieve by using information you received by listening to the podcast. Any product or company Hosted on Acast. See acast.com/privacy for more information.