What does it mean to personally invest in an artist? Hear from Adam Cowherd, CEO & founder of AmplifyX, a platform that’s introducing a new financing solution for artists and a new asset class for investors- the first and only such platform that’s SEC and FINRA compliant. The AmplifyX model lets upcoming and established artists retain control of their own intellectual property and career decisions, all while collecting up to 90% of royalties (the current industry standard is often less than 20%). Investors don’t just get an album or some crowdfunding perks- they own a chunk of the royalties. Learn how music industry and investment trends inspired AmplifyX— and how they’re poised to amplify those trends. What does this funding alternative offer independent artists? How does this model differ from the traditional label and publisher deals? How will investing in artists- and the future potential for trading- change the music industry? The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Visit MusicTectonics.com to learn more, and find us on Twitter, Facebook, and Instagram. Let us know what you think!