Deborah Fairchild and Drew Waters, President and Vice President of VEVA Sound, chat with host Dmitri Vietze about what metadata can do for listeners, artists, and labels. They make the case for metadata's increasing importance as music technology shifts the industry, and explain why everyone should make sure that love letter to the future gets written. The Music Tectonics Podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. The podcast includes news roundups, interviews, and more. Find the episode on iTunes, Stitcher, Spotify, Google Play, or wherever you listen to podcasts.