Roy LaManna of Vydia stopped by the #MidemTectonics traveling podcast studio to talk about how Vydia empowers the next generation of music creators, managers, and labels. Their platform provides the digital infrastructure for audio and video distribution, content protection, rights management, advanced payments, and data tracking, all in one place. Roy discusses Vydia’s video-first approach, how their services have evolved, and why it’s more important than ever to hook audiences with strong visuals as well as good music. Music Tectonics went to Midem! Podcast host Dmitri Vietze recorded interviews with Midemlab competitors and international music tech superstars, on the spot in Cannes. The Music Tectonics podcast goes beneath the surface of the music industry to explore how technology is changing the way business gets done. Weekly episodes include news roundups and interviews with music tech movers & shakers. Visit MusicTectonics.com to learn more.