In this episode, we hear from Audrey Hamoy and Jael Schultz from American Express. 
Noz engages in an in-depth discussion with Audrey and Jael, content strategy professionals navigating the complex terrain of cross-channel consistency. They unpack the challenges and share the strategies they have employed to create a seamless communication experience across various channels. 
They discuss the importance of consistency in communication, documenting processes, collaborative efforts, and how to kickstart your journey to better omnichannel communication.
What you will learn:
How to master the art of cross-channel communication consistency
How to leverage documentation for efficient decision-making
How to boost process efficiency through regular collaboration and meetings
How to choose accessible documentation tools for enhanced team usage
How to embrace the journey, not the destination, in omnichannel communication.