Ep. 16 – IKEA, and their human-centric approach to the Metaverse – part 1 - Timi Stoop-Alcala

Ep. 38 – The state of omnichannel in financial services w/ Robyn Eastlake: Noz Urbina and Robyn Eastlake discussed the current state of omnichannel in the financial services sector, emphasizing its crucial role in meeting users' needs and staying connected with businesses. They highlighted the importance of content efforts ... by Omnichannel by OmnichannelX

46 min listen

Ep. 37 – Marketing to audience intent instead of the funnel w/ Ashley Faus: Our guest today is Ashley Faus, whose work has been featured in TIME, Forbes, and The Journal of Brand Strategy. She currently works at Atlassian as a Head of Lifecycle Marketing. In this episode, Ashley and Noz Urbina unpack the power ... by Omnichannel by OmnichannelX

52 min listen

Ep. 36 – Think again: Untapping AI opportunities w/ Noz Urbina: In today's episode of the Omnichannel Podcast, we're joined by AI expert Noz Urbina, alongside our host Larry Swanson, to go deeper into the transformative power of artificial intelligence across business, creativity, and more. This discu... by Omnichannel by OmnichannelX

47 min listen

Ep. 35 – Fixing the fundamentals of the web: Sharing 55 years of omnichannel experience w/ Steven Pemberton: Our guest today is Steven Pemberton, a renowned researcher in the field of computer science and information technology. Pemberton is best known for his contributions to the development of the World Wide Web, particularly in the areas of markup langua... by Omnichannel by OmnichannelX

39 min listen

Ep. 34 – Focus, leverage, and build habits with ex-Spotify leadership coach w/ Cliff Hazell: Omnichannel is the unification of engagement and communication strategies so that they complement each other – rather than run in parallel – to give the audience what they really need. That means orchestrating experiences across multiple touchpoints ... by Omnichannel by OmnichannelX

48 min listen

Ep. 33 – Decoding the Content Tech Evolution w/ Tony Byrne: In this OmnichannelX podcast episode, host Noz Urbina sits down with Tony Byrne, Founder of Real Story Group (formerly CMS Watch). Tony brings over two decades of expertise in CMSs, offering unique perspectives on the evolution of DAMs, headless CMS,... by Omnichannel by OmnichannelX

37 min listen

Ep. 32 – Mastering AI, Metaverse, and Modern Content Dynamics w/ Brian Piper: In this OmnichannelX podcast episode, host Noz Urbina sits down with Brian Piper, Director of Content Strategy and Assessment at the University of Rochester. They explore the evolution of digital marketing, the impactful role of AI, and the fascinati... by Omnichannel by OmnichannelX

44 min listen

Ep 31. Navigating the Digital Asset Management Landscape w/ Thomas Stilling: In this enlightening episode of the podcast, host Noz Urbina sits down with Thomas Stilling, a seasoned expert in Digital Asset Management (DAM) and digital strategy. With his extensive background at Forrester Research and 20th Century Fox, Thomas de... by Omnichannel by OmnichannelX

35 min listen

Podcast Ep. 30 – Unlocking the power of structured content in Life Sciences w/ Regina Lynn Preciado: In this episode, Noz Urbina sits down with Regina Lynn Preciado, senior content strategist with Content Rules, Inc. They delve into the world of structured content and its critical role in the life sciences industry. With over two decades of experien... by Omnichannel by OmnichannelX

41 min listen

Ep. 29 – Mapping content ecosystems w/ Scott Kubie: In this episode, Noz Urbina and Scott Kubie delve into the world of content ecosystem mapping. They discuss how this strategic approach can revolutionise content strategy by aligning digital strategy with business goals. Learn how to disambiguate and... by Omnichannel by OmnichannelX

43 min listen

Ep. 28 – Content modelling beyond the tech: User needs first w/ Michel Andrews: In this episode, Noz Urbina and Michael Andrews dive into the world of structured content and content modelling. They discuss the importance of bridging technical and business requirements, balancing the needs of omnichannel delivery with content cre... by Omnichannel by OmnichannelX

38 min listen

Podcast Ep. 27 – Cracking the content management conundrum w/ Jeff Eaton: In this episode, Noz Urbina and Jeff Eaton unravel the intricacies of content management systems, data structures, and the role of AI in today's digital landscape. From the challenges of migrating content to the importance of shared organizational la... by Omnichannel by OmnichannelX

68 min listen

Ep. 26 – Content modelling in the age of headless CMS and AI w/ Larry Swanson: In this episode, Noz Urbina sits down with content expert Larry Swanson. Together, they explore the intricate world of content modelling, the rise of headless CMS, and the importance of understanding user needs. Larry shares his journey from the earl... by Omnichannel by OmnichannelX

51 min listen

Ep. 25 – Strategic content design for people and machines w/ Are Halland: In this episode, Noz Urbina and Are Halland explore the application of content models in the digital landscape, focusing on practical strategies for flexible, personalized, and omnichannel content solutions. What you will learn: The value and challen... by Omnichannel by OmnichannelX

39 min listen

Ep. 24 – Actually bridging departmental silos: A cross-team case study at Autodesk w/ Alissa Briggs: In this episode, we hear from Alissa Briggs, Design Leader at Autodesk. Alissa takes us on a journey from her startup experience at PlanGrid to joining Autodesk, sharing how collaborative design thinking transformed their approach to product developm... by Omnichannel by OmnichannelX

19 min listen

Ep. 23 – You can’t break silos, but you can connect them w/ Jael Schultz and Audrey Hamoy: In this episode, we hear from Audrey Hamoy and Jael Schultz from American Express. Noz engages in an in-depth discussion with Audrey and Jael, content strategy professionals navigating the complex terrain of cross-channel consistency. They unpack th... by Omnichannel by OmnichannelX

44 min listen

Ep. 22 – ContentOps and sustainability: Good for omnichannel and the Planet w/ Rahel Anne Bailie: In this episode, we hear from Rahel Anne Bailie, Executive Consultant at ICP. In this podcast, Noz and Rahel delve into the critical role of digital professionals in the quest for carbon neutrality. Greenwashing is out. Net zero is in. Brands are bei... by Omnichannel by OmnichannelX

36 min listen

Ep. 21 – Omnichannel first steps at Dechra Pharmaceuticals w/ Thomas Molenaar: In this episode, we hear from Thomas Molenaar, Head of Marketing at Dechra Pharmaceuticals. Noz and Thomas discuss Dechra’s initial steps to implement and build the necessary infrastructure, processes, and platforms to support their omnichannel aspi... by Omnichannel by OmnichannelX

41 min listen

Ep. 20 – Science-backed principles for human-centric experience design – part 2 w/ Dana Rock: Our experience is the sum total of all the bits. It’s made up of our interactions and touchpoints, but also our expectations, feelings, and our memories. These things might sound kinda squishy and abstract. But, as Dana will explain, it’s these s... by Omnichannel by OmnichannelX

40 min listen

Ep. 20 – Science-backed principles for human-centric experience design – part 1 w/ Dana Rock: In this episode, we hear from Dana Rock, Director of Experience at Pickle Jar Communications. Our experience is the sum total of all the bits. It’s made up of our interactions and touchpoints, but also our expectations, feelings, and our memories... by Omnichannel by OmnichannelX

35 min listen

Ep. 19 – AI, ontologies, and componentized content – Yanko Ivanov: In this episode, we hear from Yanko Ivanov, Enterprise Solution Architect at Enterprise Knowledge. He and Noz Urbina define and then differentiate between the often and easily confused areas of domain models, content models, ontologies, and knowledg... by Omnichannel by OmnichannelX

50 min listen

Ep. 18 – The State of the Content Strategy – Kristina Halvorson: In this episode, we hear from Kristina Holvorson, CEO, Brain Traffic. Producer, Confab and Button, and Content Strategist at large. She and Noz Urbina discuss the evolution of content strategy into specialized fields, the importance of recognizing th... by Omnichannel by OmnichannelX

39 min listen

Ep. 17 – IKEA, and their human-centric approach to the Metaverse – part 2 - Timi Stoop-Alcala: In this episode, we hear from Timi Stoop-Alcala, the Principal Content Strategist at IKEA. She and Noz Urbina discuss what the metaverse is, how it relates to human usability, and how IKEA is focusing on being human-centric in the metaverse. Timi ex... by Omnichannel by OmnichannelX

33 min listen

Ep. 15 – What skills should UX and content marketing people focus on? – Mariah Obiedzinski: In this episode, we hear from Mariah Obiedzinski, AVP of Content Services at Stamats. Mariah Obiedzinski and Noz Urbina discuss current and upcoming trends in the omnichannel space, including crucial methodologies and technologies that drive results... by Omnichannel by OmnichannelX

48 min listen

Ep. 14 – Making omnichannel-ready experience maps – Yuri Vedenin: How can you make omnichannel-ready experience maps, instead of the fluffy abstract journey maps we’re used to seeing? In this episode we hear from Yuri Vedenin, founder and CEO of UXPressia. He explores various user experience methods, such as custom... by Omnichannel by OmnichannelX

46 min listen

Ep. 13 – Content Models vs Domain Models – Carrie Hane: What is a domain model? What's a content model? How do they relate? In this episode we hear from Carrie Hane co-author of Designing Connected Content: Plan and Model Digital Products for Today and Tomorrow. She and Noz Urbina examine these questions ... by Omnichannel by OmnichannelX

42 min listen

Ep. 12 – Immersive digital experiences and products – Preston So, Oracle: In this episode we hear from Preston So, Senior Director of Product Strategy at Oracle. We explore the past, present, and future of immersive experiences, and how they can be used to deliver rich experiences for users. What are “immersive experienc... by Omnichannel by OmnichannelX

40 min listen

Ep. 11 – Who is Design for Cognitive Bias for? – David Dylan Thomas: In this episode, we hear from David Dylan Thomas Founder and CEO of David Dylan Thomas, LLC. He explores his book Design for Cognitive Bias and how people who work in the content and user experience sphere can integrate anti-bias processes in their o... by Omnichannel by OmnichannelX

47 min listen

Ep. 10 – How to join the livestream & podcast revolution – Christophe Trappe: In this episode we talk with Christoph Trappe, Chief Content Officer at The Authentic Storytelling Project. He explores how livestreaming can be an effective way in forging strong relationships with your audience and how it can be used to help your o... by Omnichannel by OmnichannelX

39 min listen

Ep. 8 – Content design: Resetting the conversation around content – Sarah Richards: In this episode, we talk with Sarah Richards of Content Design London, the founder of what has become an entire movement in the world of content: content design. Like all good movements, and in line with the movement's own philosophy, it is synthesis... by Omnichannel by OmnichannelX

38 min listen

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Ep. 16 – IKEA, and their human-centric approach to the Metaverse – part 1 - Timi Stoop-Alcala

Ep. 16 – IKEA, and their human-centric approach to the Metaverse – part 1 - Timi Stoop-Alcala

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