In this episode of The Lazy CEO Podcast, host Jim Schleckser interviews Raven Solomon, an expert in the field of diversity, equity, and inclusion (DEI). Raven shares her journey into DEI, drawing from her experience managing diverse teams early in her career at PepsiCo. She highlights the importance of understanding generational differences and how leadership approaches can vary based on different age groups. Raven introduces the concept of "lead language," where each generation has a primary way they prefer to receive leadership. Raven discusses how Gen Z is the most racially and ethnically diverse generation, emphasizing their desire for transparency, authenticity, and accountability in organizations. She explains the significance of developing a diversity, equity, and inclusion (DEI) strategy that encompasses the workforce, workplace, marketplace, supplier base, and community engagement. Raven emphasizes that DEI should be seen as a business imperative, not just a moral obligation and that educating leaders about its benefits is crucial. The episode touches on the challenges of getting buy-in for DEI initiatives, with some leaders viewing them as threats. Raven suggests that education, awareness, and a shift in perspective can help leaders see DEI as an opportunity rather than a challenge. The conversation also explores whether DEI training should be mandatory in organizations. Overall, the episode provides insights into the importance of DEI in today's workplace, how it can benefit businesses, and the strategies that organizations can adopt to attract, retain, and engage diverse talent effectively.