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481: What podcast metrics matter?

481: What podcast metrics matter?

FromThe Business Storytelling Show


481: What podcast metrics matter?

FromThe Business Storytelling Show

ratings:
Length:
14 minutes
Released:
Apr 21, 2022
Format:
Podcast episode

Description

Indeed, I care about content performance and creating cultures that work toward content performance. Podcast metrics also play a role here. After all, we want our podcasts to be found and listened to.
But what podcast metrics should we look at? There certainly are many theories and opinions on the topic, so why not add mine? I discuss:

What are podcast metrics? 
The biggest problems with podcast metrics 
How to decide what metrics matter


Read the related article on the topic here: http://christophtrappe.com/podcast-metrics
Released:
Apr 21, 2022
Format:
Podcast episode

Titles in the series (100)

Top content marketer Christoph Trappe and guests share tips on connecting better with target audiences. Named a Top 5 storytelling podcast, a Top 50 podcast to listen to in 2021, and a Top 1.5 percent global podcast. Half a million downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digital LLC. Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking