Dave and Matt discuss some ideas around how to improve the sport (increase viewership, athlete salaries, popularity) of running via introducing more running teams and team events such as the Ekiden Relay's which is Japan's premier road running event each year. Show Notes: Ekiden: https://en.wikipedia.org/wiki/Ekiden Sound Running Cross Country Event: https://www.runblogrun.com/2022/11/teams-ready-to-clash-at-sound-runnings-fitness-bank-cross-champs-december-1-2022-from-world-athletics.html Tempo Journal Article https://tempojournal.com/article/the-spirit-of-the-ekiden/