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#296: Customer Success for Brand Success with Scott Salkin of Gainsight

#296: Customer Success for Brand Success with Scott Salkin of Gainsight

FromThe Agile Brand™ with Greg Kihlstrom


#296: Customer Success for Brand Success with Scott Salkin of Gainsight

FromThe Agile Brand™ with Greg Kihlstrom

ratings:
Length:
29 minutes
Released:
Nov 15, 2022
Format:
Podcast episode

Description

According to Gainsight’s 2022 Customer Success Index, companies that reported the highest net revenue retention rates (NRR) also reported investing 10% of their revenue in their customer success and customer success operations (or CS Ops) teams - which translates to the fact that investing in customer success increases both revenue and overall value of the business. Today we’re going to talk about Customer Success Operations and the role it plays in the current success and future growth of companies. To help me discuss this topic, I’d like to welcome Scott Salkin, SVP and GM, Gainsight Essentials at Gainsight. RESOURCES Learn more about Basecamp, including a free trial here:  https://www.basecamp.com/agile  The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow
Released:
Nov 15, 2022
Format:
Podcast episode

Titles in the series (100)

One of the leading marketing technology, customer experience, and digital transformation podcasts features executives and thought leaders from top brands and platforms who talk about the trends driving the industry forward, like first-party data strategies, artificial intelligence, journey orchestration, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.