Do you ever feel like it's difficult to stand out online? If so, I feel you. The online space can feel…well, crowded.But, I often hear entrepreneurs say the reason they aren’t getting the results they WANT and DESERVE is because of the over-saturation in their industry…And I don’t think that’s the case. So, what is?Business owners don’t know how to identify the deepest needs and desires of their ideal clients - the things their ideal client REALLY wants, but might not even know how to express. As a result… Business owners are stuck talking about the same ol’ surface-level problem that everyone else in their industry is talking about. They blend in (rather than stand out), because they don’t know how to dig deeper and find the core problem.But don’t fear, my friend - today I’m sharing my step-by-step process of figuring out exactly what your ideal client really wants and desires and spilling the tea on how to create or revise your offer so it speaks directly to these needs. When you’re done listening, you’ll be well on your way to standing out in your industry and serving the people who need you most. Click play to hear all of this and…[00:01:06] How to identify your ideal client’s core needs and desires[00:07:54] How to identify the places in your industry where your ideal client isn’t being served.[00:08:51] How to create an offer that meets your ideal client’s needs and serves them in a way others aren’t (i.e. - how to create a solution for the “gap” in the market) [00:13:25] How to make improvements to your offer based on research and client feedback.[00:16:18] How to create clear messaging that not only shows the value of your offer, but resonates with your ideal clients[00:19:03] The importance of clearly stating not just WHAT your offer is, but the transformation it provides[00:19:53] How to market your offer when it's brand new and you don't have many testimonials(PS Wanna learn how to sell the transformation of your product or service? Listen to the episode where I teach our FBI sales method, Three Sales Strategies to Increase Your Revenue >>HERE<