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229 Five Ways to Take Care of Your Best Farm Customers

229 Five Ways to Take Care of Your Best Farm Customers

FromMy Digital Farmer Podcast


229 Five Ways to Take Care of Your Best Farm Customers

FromMy Digital Farmer Podcast

ratings:
Length:
52 minutes
Released:
Sep 20, 2023
Format:
Podcast episode

Description

Who are your "best" clients in your farm business? Do you know? And how do you define "best" when it comes to your customers? Maybe it means "biggest-spending" or "biggest referral source." Or maybe your best clients are customers who add energy to your brand in some other way. We all have a small subset of super valuable clients. In business, it's vital that you A.) know who these clients are, and B.) that you take GOOD care of them so they keep replicating the desired behavior. So what are some ways you can appreciate your best clients? That's what this podcast is all about. I share 5 different "categories" of appreciation strategies to make sure your best farm clients are getting the strokes they deserve. This podcast was sponsored by Local Line, the leading e-commerce platform for the local food system. Try Local Line for your farm today! Local Line is offering a free premium feature for free for one year on top of your paid subscription. Claim your discount by signing up for a Local Line account today and using the coupon code: MDF2023. Head to my special affiliate link to get started: www.mydigitalfarmer.com/localline Some of the resources mentioned in this episode: Join my free email list! I have a great "email onboarding sequence" that will guide you through the marketing jungle over the course of several months. Each week, you'll get a new email with suggestions and tips to make your marketing better. Join my CSA Renewals Course: CSA Early Bird Campaigns that Convert. In this program, I teach you my exact process for how I build my renewal promotion campaign every fall, that gets 80-90% of my members to sign up again by November 1st. Accelerator Group Coaching with Corinna -- learn more about how to get into my 20-member group Mastermind and Farm Marketing School experience. I'm opening the doors for a 3-month cohort for a limited time. The next cohort starts October 1. Apply now for a limited time! Limit: 20 farmers. Sign up for my CSA Academy -- and get access to my CSA member resource library to use for your own CSA (as long as you're a paying member). Use coupon code TRIAL to get your first month for $1. Find my Facebook group for farmers! Follow me on Instagram for a daily IG story tip on marketing! @mydigitalfarmer  
Released:
Sep 20, 2023
Format:
Podcast episode

Titles in the series (100)

CSA farmer and marketing specialist Corinna Bench from MyDigitalFarmer.com and Shared Legacy Farms brings you the My Digital Farmer podcast, revealing the best online marketing strategies you can apply to your retail farm business to help you grow your leads and sales. These days, it's not enough to just grow your product. You've got to be able to sell it too. In this podcast you'll be exposed to the fundamentals of marketing theory and practice so you can apply them to your own business.We'll cover marketing funnels, copywriting, website messaging, CSA marketing, lead generation, brand building, social media, customer retention, Facebook ads, sales pages, Facebook groups, YouTube, Instagram, email marketing, and stellar customer service. We also interview other farmers to find out what’s working (and not working) in farm marketing so you can feel more confident in your ability to convert leads, increase sales, and build a strong brand for your farm.