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Monkeying Around with Product Brand

Monkeying Around with Product Brand

FromBetter Product


Monkeying Around with Product Brand

FromBetter Product

ratings:
Length:
26 minutes
Released:
Sep 21, 2021
Format:
Podcast episode

Description

From Mailchimp’s humble monkey beginnings to a huge acquisition and SurveyMonkey’s recent rebrand, we’re talking about brand glow-ups & grow-ups in this episode. Consider it a “what not to wear” for brands.  Meghan and Christian explain how MailChimp and SurveyMonkey have used their brands to connect with customers. The takeaway? Brand leaders should go all-in on any decision. Email Christian with design questions: christian.beck@innovatemap.com Email Meghan with brand questions: meghan.pfeifer@innovatemap.com
Released:
Sep 21, 2021
Format:
Podcast episode

Titles in the series (100)

Digital products don’t just live online. They are made up of people, experiences, and awe-inspiring innovation. This show shares the stories of industry-leading companies whose products have a soul, a mission, and a vision. Through engaging conversations with CEOs, entrepreneurs, and innovators, hosts Christian and Meghan explore the notion of what it takes to build better products. Better Product weaves a narrative story about the good, the bad, and the ugly of ideating and activating the digital products that have launched businesses and changed the world. Listen weekly to understand how digital products are created, how design influences adoption and ultimately, why product means everything.