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Kathy Welsh – Exhibiting Across Australia & New Zealand

Kathy Welsh – Exhibiting Across Australia & New Zealand

FromThe Global Exhibitor Podcast


Kathy Welsh – Exhibiting Across Australia & New Zealand

FromThe Global Exhibitor Podcast

ratings:
Length:
32 minutes
Released:
Mar 22, 2019
Format:
Podcast episode

Description

In this episode, host Jeff Hannah interviews Kathy Welsh, Director of Client Services at The Display Builders Australasia, headquartered in Sydney, Australia. They discuss a wide variety of topics, primarily around the important things that foreigners need to know in order to be successful in exhibiting or managing events in Australia. As one example, having the “right” kind of coffee – and the best coffee are important factors that many don’t realize! Kathy shares from her more than 20 years of experience in working with world class brands to develop engaging and successful experiences all across Australia, New Zealand, and the Asian Region. In this interview, Kathy talks about working with healthcare companies, which is a specialty for her, along with aerospace clients. Kathy talks about the growth of The Display Builders Australasia, which has become one of the largest exhibit builders and agencies in the region. Jeff talks with her about the use of building materials, raised platforms, hospitality, cultural differences, and the importance of trust and relationship building. The final segment of the interview also contains a passionate plea from both Kathy and Jeff to help save the Great Barrier Reef – the largest ecosystem on earth – which is under threat of survival. This interview took place from the show floor during EXHIBITORLIVE 2019 in Las Vegas, Nevada, USA. http://www.displaybuilders.com.au/work/ https://www.facebook.com/www.displaybuilders.com.au/ Kathy Welsh LinkedIn           www.globalexhibitor.com
Released:
Mar 22, 2019
Format:
Podcast episode

Titles in the series (43)

This is the podcast designed to help trade show exhibitors succeed internationally, hosted by Jeff Hannah. You will hear perspectives from many of the most experienced international experts in the industry - each with specific areas of focus, covering a broad range of topics including international marketing strategies, cross-cultural engagement challenges, experience design, communication tips, protocol recommendations, negotiation approaches, logistics help, and many others.