Bill Fukui, Senior VP Business Development of MedShark Digital and with over 25 years of experience in Plastic Surgery SEO and marketing, joins us for an insightful discussion.Explore the groundbreaking work in onsite optimization during Google's beta stage, the timeless 80/20 rule of digital marketing, and the nuanced truth of long-form content for SEO. Uncover the importance of delivering the right content, ADA compliance for videos, and the evolving trends in video marketing for 2023. Learn about innovative strategies such as the “Selfie Page” for building website authority, mixing video content effectively, and how these led to a 20% to 200% increase in marketing metrics.What You’ll Learn:The First Agency doing Onsite optimization when Google was in the beta stageThe 80/20 rule of Digital Marketing with 25 years of experienceThe half-truth of long-form content for SEOKey for legal video marketingWhat's more important than SEO for your business?Video Marketing Trends for 2023When to do in-depth marketing contentThe Selfie Page helps Build Website AuthorityRemarkable Marketing Metrics: 20% to 200% increase achievedConnect with Bill Fukui:Website LinkedIn Resources:Connect with IanDownload a Tackle Box!Supercharge your marketing and grow your business with video case stories today!Book a Discovery Call Today with Our ExpertsSubscribe to the YouTube Channel Hosted on Acast. See acast.com/privacy for more information.