I believe that the best real estate marketing is a pathway to relationships.  It’s the crossroads of where your ideal customer and your unique brand meet. It’s not about selling. It’s about serving Video marketing gives you the opportunity to not only highlight yourself but to also do so in a way that is appealing, helpful, and sometimes even entertaining. Unlike any other form of marketing for real estate, video represents you and your brand in a way a photo or words never could. When we think about relationship-based marketing, video is a jumpstart to those relationships. How many people do you feel like you know because you’ve watched a movie with them in it, a tv show, or in today’s world - even somebody from their stories on Instagram? You don’t need to have a big budget or even be a natural on camera to benefit from video, you just need a purpose. And on today’s episode, I’m covering the three videos you need in your business as a REALTOR or real estate agent. Episode Resources:  Episode & Shownotes: https://ideasforrealestate.com/episodes/ep-07-what-to-post-on-instagram-amp-social-media-for-real-estate-agents Today’s Freebie: “WORKSHEET: Creating a Strategic Video” - https://ideasforrealestate.com/video Let’s Connect! Contact me, Heather Colby: Instagram - @IdeasforRealEstate Pinterest - @IdeasForRealEstate Online - https://ideasforrealestate.com More Good Stuff! Marketing Freebies: https://ideasforrealestate.com/freebies All Episodes: https://ideasforrealestate.com/episodes