Video works for real estate marketing, bottom line. It not only captures people's attention, but it's memorable and creates connections that can lead to closings. This strategy is ideal for agents who are looking to grow their businesses in authentic ways.  And when you combine the effectiveness of video with the popularity of Instagram, you have a unique opportunity to engage potential home buyers and sellers while establishing your agent branding. From Instagram Stories to IGTV to Reels, you have a variety of features to engage with Instagram's over a billion users!  Whether casual or professional, video empowers you to speak directly to your target customer about what's important to them and how you can help as an agent.  But I get it. Video can be challenging for most people. So, I've created a 5-day challenge for you to start implementing video on Instagram ASAP!  View Complete Blog & Show Notes: https://ideasforrealestate.com/episodes/instagram-video-challenge-realtors   Join the 5-Day Instagram Video Challenge:  https://ideasforrealestate.com/videochallenge  Follow on Instagram:  https://www.instagram.com/ideasforrealestate All the Good Stuff (episodes, trainings & more!):https://ideasforrealestate.com