Billy Polson, BS, CSCS, is a nationally recognized performance coach, fitness entrepreneur, international speaker, and the founder/co-owner of DIAKADI.  From his undergraduate and post-graduate studies, his national certifications, his 20+ years of experience working as a coach and trainer, and a lifetime spent as a competitive athlete, Billy knows body dynamics, injury prevention and how to maximize personal performance. He puts it all together, and is the rare trainer who has the knowledge to give, the experience to relate, the passion to share, and the natural gift to teach. After this episode, you will be able to turn yourself into an unexpected branding pioneer, plus you will learn how to find your creative self! Billy  is here to teach you and your staff how to blow your customers minds by differentiating your business with bringing on the unexpected. Take time to listen to one of your fellow industry experts....his energy is contagious!