Almost every leader acknowledges the importance of culture. But few actually know how to build an engaging and lasting culture for their business. Billy Boughey is the Founder & President at Elevate Experiences.  Billy had a brief stint as a professional baseball player for the Philadelphia Phillies, but now he and his team at Elevate serve to show organizations the importance of culture. They know a healthy culture sets your company up for both the present and the future. Growing up, Billy thought baseball was a solo act.  He’d get on the mound and attempt to conquer the other team by himself.  But over the years, he learned he needed the entire team, and he fell in love with the concept of bring different people’s gifts and talents together onto one team. Billy was also raised by Hip Hop music (The Beastie Boys, A Tribe Called Quest), and developed a love of storytelling. After his professional baseball experience, he saw there was a gap in the market for taking brand experiences and translating them to the marketplace.  His background in team building and storytelling made this new career as Founder of Elevate the perfect match. In this episode of the Leadercast Podcast, we caught up with Billy to hear about how he built his culture at his own company, and how he helps other organizations build engaging cultures themselves.Leadercast: Human Intelligence May 3There is nothing artificial about leadership. Leaders worth following must upgrade their relational operating systems. Real influence will come from leaders who build trust with empathy and insight. The future belongs to leaders who develop the highest level of HUMAN INTELLIGENCE. eadercast NOW has hundreds of short videos from experts, peers and the world-famous Leadercast Live events. Make Better Decisions, Share with your team, Build Up your co-workers and Educate Yourself!